Remote SEO & Google Ads Specialist for Lead Gen

Pinoy SEO

Philippines

Remote

PHP 446,000 - 781,000

Full time

4 days ago

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Job summary

Pinoy SEO is seeking an SEO & Google Ads Specialist to optimize website content, perform keyword research, and boost organic traffic while operating in the EST timezone from the Philippines. The role focuses on on-page optimization, analytics, and lead generation across both SEO and Google Ads initiatives.

You will manage keyword research, monitor rankings and performance metrics, and coordinate with teams to implement improvements.

Qualifications

Proven experience in SEO and Google Ads management.
Hands-on experience managing and optimizing Google Ads campaigns.
Strong understanding of SEO strategies, keyword research, and on-page optimization.

Responsibilities

Manage and optimize the company’s website content and existing SEO initiatives to improve visibility and organic traffic.
Conduct keyword research aligned with business objectives.
Perform on-page SEO optimization including titles, meta descriptions, headings, and internal linking.
Review site performance and identify opportunities to improve rankings and traffic.
Monitor keyword rankings, traffic, and visibility metrics.
Identify technical and content-related SEO issues and coordinate improvements.
Develop recommendations to boost organic search and lead generation.
Manage and optimize existing Google Ads campaigns to improve performance.
Review campaign structure, keywords, ad copy, targeting, bidding, and budgets.
Monitor metrics like impressions, CTR, CPC, CPL, and conversions.
Identify underperforming campaigns and implement optimization strategies.
Conduct keyword research and negative keyword management.
Test and refine ad copy and audience targeting to improve conversions.
Monitor spend and ensure alignment with goals and budget.