SEO Specialist

Outsourcey; Philippines; On-site; PHP 520,000 - 780,000; Full time

Benefits offered by this job

Competitive salary

Career growth

Growth opportunities

Job summary

Outsourcey Philippines is seeking an experienced SEO and digital marketing specialist to drive search visibility and Google Ads performance for our international clients. You will optimize websites, conduct audits, and manage campaigns end-to-end.

Join a growing BPO team, collaborate with content and development squads, and report on rankings, traffic, and ROI. This role offers competitive compensation and clear career growth within Outsourcey.

Qualifications

• Proven SEO experience and Google Ads campaign management.
• Strong grasp of digital marketing, funnels, and user behavior.
• Proficient with Google Ads, Analytics, Tag Manager, SEMrush/Ahrefs, Data Studio.
• Experience with e-commerce platforms (Shopify/WooCommerce) is a plus.
• Analytical mindset with attention to detail and reporting skills.
• Excellent communication skills.

Responsibilities

• Conduct keyword research, competitor analysis, and SEO audits.
• Optimize on-page elements: meta tags, headings, URLs, content.
• Develop and execute off-page SEO strategies including link-building.
• Monitor site health using Search Console, Screaming Frog, SEMrush.
• Collaborate with content and web teams to implement SEO recommendations.
• Track and report on SEO performance, rankings, and traffic growth.
• Plan, create, and manage Google Ads campaigns across Search, Display, Shopping, YouTube.
• Conduct A/B tests and optimize ads, keywords, bids, audiences.
• Monitor daily performance and budget allocation to ensure ROI.
• Analyze campaign performance and provide actionable insights.

Skills

SEO

Google Ads management

Digital marketing

Analytical mindset

Reporting skills

User behavior understanding

Tools

Google Ads

Google Analytics

Google Tag Manager

SEMrush

Ahrefs

Data Studio

Screaming Frog

Job description

Looking to take your career to the next level? Then this role is for you!

Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together!

Proven experience in SEO and managing Google Ads campaignsStrong understanding of digital marketing, conversion funnels, and user behaviorProficiency with tools such as Google Ads, Google Analytics, Google Tag Manager, SEMrush/Ahrefs, and Data StudioExperience with e-commerce platforms (e.g., Shopify, WooCommerce) is a plusAnalytical mindset with strong attention to detailExcellent communication and reporting skills

Core responsibilities:

• Conduct keyword research, competitor analysis, and SEO audits to identify opportunities
• Optimize on-page elements including meta tags, headings, URL structure, and content
• Develop and execute off-page SEO strategies including link-building and outreach
• Monitor site health and technical SEO issues using tools like Google Search Console, Screaming Frog, and SEMrush
• Collaborate with content and web development teams to implement SEO recommendations
• Track and report on SEO performance, rankings, and traffic growth
• Plan, create, and manage Google Ads campaigns across Search, Display, Shopping, and YouTube
• Conduct A/B testing and ongoing optimization of ads, keywords, bids, and audiences
• Monitor daily performance and budget allocation to ensure strong ROI
• Analyze campaign performance and provide actionable insights and reporting
• Stay updated with Google Ads trends, features, and best practices

Benefits:

• Competitive salary
• Opportunity to shape the HR function of a rapidly growing BPO.
• Work closely with a team of industry leaders who have successfully scaled BPOs in the past.
• Career growth and development opportunities.