Remote Meta Creative Strategist — Data-Driven Ad Concepts

Your Media Buyer; Philippines; Remote; PHP 600,000 - 1,200,000; Full time

Job summary

Your Media Buyer is seeking a full-time Meta Creative Specialist to craft high-performing creative for Facebook, Instagram, and TikTok ads. This remote role emphasizes concept development, ad copy, and visual direction for static and video assets.

You will tailor creative to audience segments, run tests, review performance data, and refine messaging. Work closely with media buyers and account managers to ensure alignment with brand guidelines and platform best practices.

Qualifications

• Creative thinking for Meta campaigns and ad concepts.
• Strong copywriting for ads and landing pages.
• Brand voice consistency across campaigns and assets.
• Experience creating paid social media ads, especially Meta platforms.
• Familiarity with CTR, CPC, CPA, ROAS and using data to inform decisions.
• Ability to manage multiple projects independently in a remote setting.
• Background in marketing, advertising, design, or related field.

Responsibilities

• Brainstorm and execute ad concepts for Meta campaigns.
• Write copy for ads and landing pages and guide visual direction for assets.
• Adapt creative to audience segments and test variations.
• Review performance data to refine messaging and design.
• Collaborate with media buyers and account managers to align creative with client goals, brand guidelines and platform best practices.

Skills

Creativity

Creative Strategy

Branding

Copywriting

Communication

Paid Social Ads

Metrics-driven

Project Management

Remote Collaboration

Marketing background

Job description

Your Media Buyer is seeking a full-time Meta Creative Specialist to craft high-performing creative for Facebook, Instagram, and TikTok ads. This remote role emphasizes concept development, ad copy, and visual direction for static and video assets.

You will tailor creative to audience segments, run tests, review performance data, and refine messaging. Work closely with media buyers and account managers to ensure alignment with brand guidelines and platform best practices.