Remote Marketing Operations Strategist: AI & HubSpot SaaS

wrs health; Philippines; Remote; PHP 900,000 - 2,100,000; Full time

Job summary

WRS Health is seeking a Marketing Operations Strategist to design and execute strategic marketing plans using HubSpot, AI automation, and data science. The role focuses on brand awareness, customer acquisition, and revenue growth across healthcare IT markets.

You will build repeatable, measurable systems, optimize websites for conversions and lead generation, and align Marketing, Sales, and Customer Service with documented workflows. Remote work with flexible hours.

Qualifications

• Bachelor's degree in Marketing, Business Management, Data Analytics, or a related field.
• At least 5 years of experience in marketing, marketing operations, and project management, preferably in B2B SaaS.
• Advanced expertise in HubSpot (Marketing, Sales, Service, and CMS Hubs) and strong proficiency in marketing automation technologies.
• Hands-on experience building AI-assisted marketing workflows (e.g., predictive lead scoring, AI content tools, chatbots, or personalization).
• Strong analytical and statistical skills, with the ability to translate data into actionable insights.
• Advanced database management and data visualization skills.
• Strong understanding of customer journey mapping and business processes.
• Excellent project management skills, with the ability to lead multiple projects at once.
• Strong communication skills, including knowing how to ask the right questions and turn answers into systems.

Responsibilities

• Marketing Strategy & Planning: Design and execute a comprehensive marketing strategy aligned with company objectives, target markets, and healthcare IT industry trends.
• Collaborate with executive leadership to define marketing goals, KPIs, and budgets.
• AI-Focused Marketing Workflows: Design and implement AI-powered workflows for lead scoring, content generation, audience segmentation, chatbots, and campaign personalization.
• Evaluate and integrate AI tools (including HubSpot's AI features) into the marketing stack, with clear guidelines for quality, brand voice, and HIPAA-conscious data use.
• Data Science & Marketing Analytics: Apply statistical analysis, predictive modeling, and attribution modeling to forecast pipeline, identify high-value segments, and measure channel effectiveness.
• Design and analyze A/B and multivariate tests across emails, landing pages, and website experiences, turning results into actionable recommendations.
• HubSpot & Marketing Automation: Manage HubSpot (Marketing, Sales, Service, and CMS Hubs), including automation workflows, processes, and data hygiene.
• Analyze reports and dashboards in HubSpot to track KPIs, campaign performance, and ROI for stakeholders.
• Campaign & Website Optimization: Build and manage the email marketing program from segmentation to execution.
• Improve forms, email templates, landing pages, and website experiences to increase conversion rates and lead generation.
• Project Management & Cross-Functional Alignment: Manage marketing operations projects from initiation to completion, tracking progress, risks, and bottlenecks to stay on schedule and within budget.
• Partner with Marketing, Sales, and Customer Service teams to integrate processes and document repeatable workflows.

Skills

HubSpot

Automation

AI workflows

Data analytics

Project management

Communication

Customer journey

Data visualization

Education

Bachelor's degree in Marketing

Tools

HubSpot

Looker Studio

Tableau

Power BI

SQL

Python

R

Job description

WRS Health is seeking a Marketing Operations Strategist to design and execute strategic marketing plans using HubSpot, AI automation, and data science. The role focuses on brand awareness, customer acquisition, and revenue growth across healthcare IT markets.

You will build repeatable, measurable systems, optimize websites for conversions and lead generation, and align Marketing, Sales, and Customer Service with documented workflows. Remote work with flexible hours.