Player Engagement Lead

Reliasourcing; Pasay; On-site; PHP 670,000 - 1,116,000; Full time

Job summary

A gaming company in Pasay, Philippines is seeking a Player Engagement Lead to design and implement strategies that boost player satisfaction and retention. You will manage a team, oversee engagement initiatives, and collaborate with various departments to enhance the player journey. The ideal candidate has at least 1-3 years of experience, strong analytical skills, and a passion for improving player engagement. This is a full-time, on-site role.

Qualifications

• Minimum 1-3 years of experience in player engagement or customer service roles.
• Experience in managing teams and executing campaigns across multiple channels.
• Strong analytical skills to interpret data for improving engagement.

Responsibilities

• Design and implement strategies to enhance player satisfaction and retention.
• Oversee and manage engagement initiatives and campaigns.
• Analyze player behavior and product data for insights.
• Coordinate with marketing, product, VIP, and support to deliver personalized player experiences.
• Monitor community sentiment and escalate insights to relevant teams.
• Develop customer segmentation strategies to tailor communications and offers.
• Support development of product messaging, customer rewards, push notifications, and onboarding flows.
• Prepare regular reports on engagement KPIs such as player activity and retention.
• Stay up to date on product trends and engagement tools.
• Ensure alignment of all customer-facing initiatives with the brand values.

Skills

Team management

Data analysis

Campaign execution

Customer engagement

Education

High/Senior High School

Job description

On-site - Pasay 1-3 Yrs Exp High/Senior High School Full-time

Job Description

Player Engagement Lead

Full job description

The Engagement Lead is responsible for designing and executing strategies that enhance player satisfaction, retention, and activity. This role oversees player engagement initiatives, manages the engagement team, and works closely with marketing, customer support, and VIP departments to create a seamless and exciting player journey across all touchpoints.

Duties and Responsibilities:

• Lead the planning and execution of engagement campaigns, promotions, and community events across multiple channels.
• Manage a team of engagement specialists to ensure delivery of high-quality player interaction and service.
• Analyze customer behavior and product data to identify engagement opportunities and areas for improvement.
• Coordinate with internal teams (e.g., marketing, product, VIP, support) to deliver personalized and localized player experiences.
• Monitor community sentiment and feedback, escalating critical insights to relevant teams.
• Develop and maintain customer segmentation strategies to tailor communications and offers effectively.
• Support the development of product messaging, customer rewards, push notifications, and onboarding flows.
• Prepare regular reports on engagement KPIs such as player activity, retention, and campaign performance.
• Stay up to date on product trends, competitor activity, and emerging engagement tools.
• Ensure alignment of all customer-facing initiatives with the brand’s tone, values, and customer-first approach.

Job Types: Full-time, Permanent