Philippines Marketing Lead: Growth, Brand & Acquisition

MatchaTalent; Pasig; Sur place; PHP 1 500 000 - 3 000 000; Plein temps

Résumé du poste

MatchaTalent seeks a Head of Marketing to lead the Philippines market’s strategy, brand growth, and integrated campaigns across digital and traditional channels. You will manage local teams and agencies, align with regional objectives, and drive user acquisition while ensuring compliance with local advertising regulations.

The role reports to executive leadership and collaborates with product, operations, and public affairs to maximize awareness and market expansion within a highly regulated

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications or related field.
• Minimum 6–10 years of progressive marketing experience with leadership responsibilities.
• Experience leading integrated marketing campaigns and brand growth initiatives.
• Experience managing marketing teams, agencies, and cross-functional stakeholders.

Responsabilités

• Develop and execute integrated marketing strategies aligned with growth and expansion plans.
• Lead end-to-end marketing campaigns across digital, social, PR, partnerships, and performance marketing.
• Identify consumer trends, market opportunities, and competitive insights to strengthen market positioning.
• Manage, mentor, and develop the local marketing team while driving campaign performance.

Connaissances

Leadership

Integrated marketing

Brand management

Digital marketing

Campaign management

Stakeholder management

Regulatory compliance understanding

Formation

Bachelor's degree in Marketing, Business Administration, Communications

Description du poste

MatchaTalent seeks a Head of Marketing to lead the Philippines market’s strategy, brand growth, and integrated campaigns across digital and traditional channels. You will manage local teams and agencies, align with regional objectives, and drive user acquisition while ensuring compliance with local advertising regulations.

The role reports to executive leadership and collaborates with product, operations, and public affairs to maximize awareness and market expansion within a highly regulated