Pharma Brand Strategy Lead (Onsite, Pasig)

Our Clients; Pasig; Sur place; PHP 700 000 - 1 100 000; Plein temps

Résumé du poste

Our Clients in Pasig, Philippines, is seeking a Marketing Lead to develop and execute strategic marketing plans for pharmaceutical brands. The role focuses on strengthening brand positioning, managing product lifecycles, and coordinating cross-functional marketing efforts.

The candidate will analyze market trends, perform competitive research, and identify growth opportunities while maintaining brand consistency and stakeholder collaboration.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Experience in brand management and strategic marketing including product life cycle management.
• Strong knowledge of market analysis, competitive research, branding, advertising, and promotions; pharma/healthcare experience is a plus.
• Excellent communication, collaboration, and stakeholder management skills.
• Highly organized, detail-oriented, goal-driven, with strong analytical and problem-solving abilities.

Responsabilités

• Develop and implement strategic marketing plans to strengthen brand positioning and drive product growth.
• Manage product life cycles and oversee advertising, marketing, and promotional activities for brand consistency.
• Analyze market trends, conduct competitive research, and identify opportunities for growth and market expansion.
• Collaborate with cross-functional teams to align marketing with business objectives and ensure effective execution of brand strategies.
• Build and maintain strong relationships with key stakeholders while monitoring brand performance and using insights to guide decisions.

Connaissances

Brand management

Strategic marketing

Product life cycle

Campaign execution

Market analysis

Competitive research

Stakeholder management

Communication

Detail-oriented

Formation

Bachelor’s degree in Marketing/Business

Description du poste

Our Clients in Pasig, Philippines, is seeking a Marketing Lead to develop and execute strategic marketing plans for pharmaceutical brands. The role focuses on strengthening brand positioning, managing product lifecycles, and coordinating cross-functional marketing efforts.

The candidate will analyze market trends, perform competitive research, and identify growth opportunities while maintaining brand consistency and stakeholder collaboration.