Pharma Brand Manager: Growth & Strategy (Hybrid Philippines)

PH03 (FCRS = PH003) Novartis Healthcare Philippines, Inc; Makati; Vor Ort; PHP 900.000 - 1.300.000; Vollzeit

Zusammenfassung

Novartis Healthcare Philippines, Inc. in Makati, Philippines invites applications for a strategic Marketing Manager role. This position is based in Makati with hybrid considerations and requires shaping product strategy, translating it into robust marketing plans, and leading promotional activities.

You will partner with local and global teams to drive brand growth through insights and effective campaigns. The role emphasizes strong strategic thinking, stakeholder management, and budget

Qualifikationen

• Minimum 3 years experience in pharmaceutical or healthcare industry.
• Proven marketing experience and track record in brand growth.
• Strong strategic thinking, analytical, project management, and budget-management capabilities.
• Ability to turn customer and market insights into clear, actionable plans.
• Excellent cross-functional collaboration and stakeholder-management skills.

Aufgaben

• Define the product and brand strategy in partnership with local management and global marketing teams, translating it into effective tactical plans and projects.
• Execute, monitor, and analyse agreed tactical plans to drive sustainable brand growth.
• Lead the development of promotional activities in line with internal procedures and Code of Conduct requirements.
• Manage brand budgets, forecasts, and expenses, and evaluate the marketing mix for cost-effectiveness and impact.
• Generate market and customer insights through stakeholder interactions and identify new growth opportunities.
• Monitor product performance and the external environment, taking timely corrective action to achieve business objectives.
• Partner with Marketing and Medical teams to maximise impact, including identifying relevant centres, key opinion leaders, and other external experts by disease area.
• Identify the needs of different patient segments and assess the implications of the disease within the assigned market or territory.

Kenntnisse

Strategic thinking

Analytical

Project management

Budget management

Cross-functional collaboration

Stakeholder management

Results oriented

Jobbeschreibung

Novartis Healthcare Philippines, Inc. in Makati, Philippines invites applications for a strategic Marketing Manager role. This position is based in Makati with hybrid considerations and requires shaping product strategy, translating it into robust marketing plans, and leading promotional activities.

You will partner with local and global teams to drive brand growth through insights and effective campaigns. The role emphasizes strong strategic thinking, stakeholder management, and budget