Product Manager

PH03 (FCRS = PH003) Novartis Healthcare Philippines, Inc; Makati; On-site; PHP 900,000 - 1,300,000; Full time

Job summary

Novartis Healthcare Philippines, Inc. in Makati, Philippines invites applications for a strategic Marketing Manager role. This position is based in Makati with hybrid considerations and requires shaping product strategy, translating it into robust marketing plans, and leading promotional activities.

You will partner with local and global teams to drive brand growth through insights and effective campaigns. The role emphasizes strong strategic thinking, stakeholder management, and budget

Qualifications

• Minimum 3 years experience in pharmaceutical or healthcare industry.
• Proven marketing experience and track record in brand growth.
• Strong strategic thinking, analytical, project management, and budget-management capabilities.
• Ability to turn customer and market insights into clear, actionable plans.
• Excellent cross-functional collaboration and stakeholder-management skills.

Responsibilities

• Define the product and brand strategy in partnership with local management and global marketing teams, translating it into effective tactical plans and projects.
• Execute, monitor, and analyse agreed tactical plans to drive sustainable brand growth.
• Lead the development of promotional activities in line with internal procedures and Code of Conduct requirements.
• Manage brand budgets, forecasts, and expenses, and evaluate the marketing mix for cost-effectiveness and impact.
• Generate market and customer insights through stakeholder interactions and identify new growth opportunities.
• Monitor product performance and the external environment, taking timely corrective action to achieve business objectives.
• Partner with Marketing and Medical teams to maximise impact, including identifying relevant centres, key opinion leaders, and other external experts by disease area.
• Identify the needs of different patient segments and assess the implications of the disease within the assigned market or territory.

Skills

Strategic thinking

Analytical

Project management

Budget management

Cross-functional collaboration

Stakeholder management

Results oriented

Job description

Job Description Summary

Marketing Manager Location: Makati, Philippines This role is based in Philippines. Novartis is unable to offer relocation support: please only apply if accessible. #LI-Hybrid We are looking for a strategic and commercially minded Brand Manager to shape product strategy and translate it into impactful marketing plans.

Major Accountabilities

• Define the product and brand strategy in partnership with local management and global marketing teams, translating it into effective tactical plans and projects.


• Execute, monitor, and analyse agreed tactical plans to drive sustainable brand growth.


• Lead the development of promotional activities in line with internal procedures and Code of Conduct requirements.


• Manage brand budgets, forecasts, and expenses, and evaluate the marketing mix for cost-effectiveness and impact.


• Generate market and customer insights through stakeholder interactions and identify new growth opportunities.


• Monitor product performance and the external environment, taking timely corrective action to achieve business objectives.


• Partner with Marketing and Medical teams to maximise impact, including identifying relevant centres, key opinion leaders, and other external experts by disease area.


• Identify the needs of different patient segments and assess the implications of the disease within the assigned market or territory.

Requirements

• Minimum 3 years experience in pharmaceutical or healthcare industry


• Proven marketing experience and track record in brand growth


• Strong strategic thinking, analytical, project management, and budget-management capabilities.


• Ability to turn customer and market insights into clear, actionable plans.


• Excellent cross-functional collaboration and stakeholder-management skills.


• A proactive, results-oriented mindset.

Desired Skills

• Asset Management


• Commercial Excellence


• Cross-Functional Collaboration


• Digital Marketing


• Influencing Skills


• Operational Excellence


• Product Lifecycle Management (PLM)


• Product Marketing


• Stakeholder Engagement


• Stakeholder Management

Company Culture

Improving the lives of people living with disease takes more than innovative science. It takes a focus on the needs of people and a community committed to meeting them. It takes a team of people like you. Working together. Learning together. Thriving together. Discover how you can join us in changing people’s lives.