Job Summary:
The Online Associate is a specialized e-commerce professional responsible for the end-to-end management of official brand stores across multiple digital platforms, including TikTok, Shopee, Lazada, and Shopify. This role focuses on maximizing sales and brand presence through meticulous store maintenance, strategic catalog management, and aggressive promotional execution. The Online Associate ensures seamless operational flow from product listing and marketing alignment to order fulfillment monitoring and high-level customer engagement.
Job Description:
1. Store & Platform Management
- Account Maintenance: Manage and maintain official brand accounts across TikTok Shop, Shopee Mall, Lazada LazMall, and Shopify.
- Site Optimization: Update store branding, banners, homepages, and collection pages to align with active marketing campaigns.
- System Health: Monitor platform-specific health metrics such as late shipment rates, cancellation rates, and chat response rates.
- Technical Oversight: Monitor site uptime, bugs, and checkout issues for the Shopify store.
2. Product Listing & Catalog Management
- SKU Maintenance: Upload, update, and optimize product listings including titles, descriptions, specs, and high-quality images/videos.
- Inventory Control: Ensure accurate inventory allocation across platforms and coordinate with warehouse teams to avoid out-of-stock (OOS) situations.
- Mapping: Ensure correct SKU mapping and category tagging for proper platform indexing.
3. Campaign & Promotion Execution
- Sales Events: Set up and manage "Double Digit" sales (e.g., 11.11, 12.12), Payday sales, and Brand Days.
- Promo Tools: Implement flash deals, shop vouchers, automatic discounts, and custom bundles (gift-with-purchase).
- Marketplace Alignment: Align website (Shopify) campaigns with broader marketplace promos for consistent pricing and brand messaging.
4. LIVE & Affiliate Support
- Live Selling: Assist in planning LIVE sessions, including preparing product pinning, promo mechanics, and vouchers.
- Affiliate Management: Support affiliate creators by sending samples, providing product info, and monitoring performance and compliance.
5. Fulfillment & Customer Management
- Order Monitoring: Monitor daily orders to ensure timely fulfillment and coordinate refunds or chargeback handling.
- Direct Engagement: Respond to customer inquiries via platform chats (Shopee/Lazada Chat) within defined SLAs regarding product details and order status.
6. Performance Tracking & Reporting
- Data Analysis: Track daily, weekly, and monthly KPIs including Traffic, Conversion Rate, GMV, and Average Order Value (AOV).
- Reporting: Prepare performance decks and summaries, identifying top-performing SKUs and recommending optimizations for pricing or assortment.
Qualifications:
- Bachelor's degree in Business Administration or related courses
- Highly interested in E-Commerce and Retail Industry
- Detail oriented and work well under pressure with tight timelines
- With Experience handling e-commerce Tiktok, Lazada and Shoppee
- Fresh Graduate are welcome to apply
Job Type: Full-time