(OA) Paid Media Specialist

In Marketing We Trust; Manila; Remote; PHP 750,000 - 1,100,000; Full time

Job summary

In Marketing We Trust is seeking a Senior Paid Media Specialist to drive performance across Google Ads, Meta, and programmatic channels. You will own end‑to‑end campaign execution, optimize in real time, and provide actionable insights to clients and internal teams.

You’ll manage multiple accounts and budgets while upholding high quality standards. The role emphasizes strong analytics, cross‑platform fluency, and clear client communication.

Qualifications

• 5+ years of agency paid media experience.
• Strong analytical skills and data-to-action ability.
• Proven cross‑platform campaign execution experience.

Responsibilities

• Deliver day-to-day paid media execution across platforms.
• Manage budgets and pacing to client plans.
• Write and QA ad copy and creative inputs.
• Provide market insights and performance recommendations.
• Lead client WIP meetings and maintain relationships.

Skills

Paid media experience

Cross-platform execution

Analytical skills

Client-facing communication

Multi-project management

Tools

Google Ads

Meta

Programmatic

LinkedIn

Bing

Job description

This is an open application job, which means the role is not currently available but will be in the future (we can't say when). If you applied to the role, you'd be invited to the 1st chat when you're a right fit, then the recruitment process stops there, and will be resumed once this role is opened.

What In Marketing We Trust Is All About

We're a technical performance marketing agency, and we exist to solve tough problems in marketing. We bring an engineering mindset to complex marketing situations to deliver scalable performance that generates an exponential return on investment.

Trust is in our name and is our guiding principle. To deliver on our purpose, we conduct our business by the following Code of Ethics:

• Build trust through every interaction with every person
• Always deliver in the best interest of our clients
• Invest in the success of every team member
• Build long-term relationships with our partners

Delivering these foundational codes will fund our continued growth.

Role Purpose

The Senior Paid Media Specialist is responsible for delivering performance-driven paid media outcomes across assigned accounts. This role owns end to end campaign execution and optimisation, applies strong commercial and strategic judgment, and communicates insights and recommendations to clients and internal stakeholders.

Role Accountability

• Deliver day-to-day campaign execution across paid media platforms (Google Ads, Meta, Programmatic, etc.)
• Manage budgets and pacing to agreed plans and client outcomes
• Write and QA ad copy and creative inputs to best practice standards
• Conduct query reviews and apply learnings to improve performance
• Run ongoing in platform optimisation, builds, expansions, and testing
• Provide market insights, performance analysis, and recommendations
• Participate in client WIP meetings with the Pod Leader / Client Services
• Maintain client relationships as the primary paid media delivery lead on assigned accounts

How This Role Will Be Measured

• Individual Client Utilisation
• Delivery quality
• Engaged in OKRs
• Meeting/ Exceeding Client KPIs

What Knowledge And Skills Are Required To Be Successful

• 5+ years of agency paid media experience
• Strong cross-platform execution skills (Google Ads, Meta, Programmatic; LinkedIn/Bing as relevant)
• Strong analytical skills and ability to translate data into actions
• Strong communication and collaboration (client-facing)
• Ability to manage multiple projects (at least 5) and deliver on time

Position title: Paid Media Specialist

Department: Digital Delivery

Report to: Head of Paid Media

Direct report: N/A

Days/Hours: Full-time | Fixed Term

Employment type: Full-time if you live and work in Australia with an AUS tax number. Contractor If you're outside of Australia and don't have an AUS tax registration number. Please see the difference in our FAQ.

Targeted timezones/locations: GMT+7, +8, +9, +10, +11, +12

Note: only applications within the targeted time zones/locations are processed.