Martech-Driven Digital Marketing Manager

KMC Solutions; Metro Manila; On-site; PHP 1,339,000 - 2,120,000; Full time

Job summary

KMC Solutions is seeking a Digital Marketing Manager who blends marketing strategy with tech and analytics. This role emphasizes marketing operations, platform integrations, data quality, and performance optimization across digital channels.

You will oversee agencies, implement workflows, and analyze funnel data to drive lead quality and pipeline contributions, with a focus on GA4, CRM data, dashboards, and reporting for leadership.

Qualifications

• Bachelor degree in Marketing or related field
• 5+ years in digital marketing and marketing technology
• 3+ years supervisory ownership of digital channels or martech ops
• Experience with GA4, analytics, attribution, CRM data, dashboards
• Experience managing or auditing PPC/digital agencies
• Experience with marketing automation, CRM systems

Responsibilities

• Own and optimize digital marketing performance across multiple channels
• Manage external agencies handling Google Ads, SEO, and integrations
• Review campaign performance focusing on lead quality and pipeline
• Administer and optimize marketing platforms and workflows
• Build, test, and improve system integrations
• Ensure reliable marketing and lead-source data
• Work with GA4, call tracking, CRM data, dashboards, reporting
• Manage newsletter and email campaign delivery
• Support website improvements and user journeys
• Provide clear insights and recommendations to leadership

Skills

GA4

Marketing analytics

CRM data

Dashboard reporting

Email marketing

Automation workflows

Lead generation

PPC management

Education

Bachelor’s degree in Marketing or related field

Tools

HubSpot

Salesforce

Marketo

Pardot

ActiveCampaign

Klaviyo

Zoho

Lawmatics

Job description

KMC Solutions is seeking a Digital Marketing Manager who blends marketing strategy with tech and analytics. This role emphasizes marketing operations, platform integrations, data quality, and performance optimization across digital channels.

You will oversee agencies, implement workflows, and analyze funnel data to drive lead quality and pipeline contributions, with a focus on GA4, CRM data, dashboards, and reporting for leadership.