Digital Marketing Manager

GH Premier Review Center; Metro Manila; On-site; PHP 800,000 - 1,200,000; Full time

Job summary

GH Premier Review Center Inc. is seeking an experienced Digital Marketing Manager to lead our digital strategy and drive measurable growth. You will oversee campaigns across Meta, Google, social and search, focusing on lead generation, paid media, and analytics.

Strong leadership and data-driven decision making are essential. The role requires 4–5 years in digital marketing with leadership experience, a solid grasp of SEO/SEM, content strategy, and KPI optimization, and the ability to mentor a

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, Business, or related field.
• 4–5 years of relevant Digital Marketing experience, preferably with leadership, supervisory, or managerial experience.
• Strong background in digital marketing strategy and campaign management.
• Experience with Meta Ads and/or Google Ads.
• Knowledge of SEO/SEM, social media marketing, content strategy, and digital analytics.
• Strong understanding of digital marketing KPIs and campaign optimization.
• Experience managing marketing budgets and evaluating campaign ROI is an advantage.
• Strong leadership, analytical, communication, and presentation skills.

Responsibilities

• Develop and execute comprehensive digital marketing strategies aligned with business objectives.
• Lead and manage digital campaigns across Meta, Google, social media, search, and other relevant digital channels.
• Develop strategies to generate qualified leads and improve customer acquisition.
• Oversee paid advertising campaigns and optimize performance based on data and business goals.
• Monitor key metrics including CPL, CPA, CTR, conversion rates, ROAS, engagement, and campaign ROI.
• Manage and provide strategic direction for social media, content, and digital campaigns.
• Identify opportunities to improve SEO/SEM, website traffic, organic visibility, and conversion performance.
• Manage digital marketing budgets and recommend budget allocation based on campaign results.
• Lead, mentor, and develop members of the Marketing Team.
• Collaborate with management and other departments on marketing and business growth initiatives.
• Analyze campaign performance and provide actionable recommendations.
• Prepare and present regular digital marketing reports to management.
• Stay updated on digital trends, platform developments, competitors, and emerging marketing opportunities.

Skills

Performance marketing

Lead generation

Social media

Content strategy

Digital analytics

Digital marketing strategy

Campaign management

SEO/SEM

KPIs

Marketing leadership

Education

Bachelor's degree in Marketing, Advertising, Communications, Business, or related field

Tools

Meta Ads

Google Ads

Job description

GH Premier Review Center Inc. is looking for an experienced and results-driven Digital Marketing Manager to lead our digital marketing strategy and drive measurable business growth.

The ideal candidate combines strong leadership with hands-on knowledge of performance marketing, paid advertising, lead generation, social media, content strategy, and digital analytics.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies aligned with business objectives.
• Lead and manage digital campaigns across Meta, Google, social media, search, and other relevant digital channels.
• Develop strategies to generate qualified leads and improve customer acquisition.
• Oversee paid advertising campaigns and optimize performance based on data and business goals.
• Monitor key metrics including CPL, CPA, CTR, conversion rates, ROAS, engagement, and campaign ROI.
• Manage and provide strategic direction for social media, content, and digital campaigns.
• Identify opportunities to improve SEO/SEM, website traffic, organic visibility, and conversion performance.
• Manage digital marketing budgets and recommend budget allocation based on campaign results.
• Lead, mentor, and develop members of the Marketing Team.
• Collaborate with management and other departments on marketing and business growth initiatives.
• Analyze campaign performance and provide actionable recommendations.
• Prepare and present regular digital marketing reports to management.
• Stay updated on digital trends, platform developments, competitors, and emerging marketing opportunities.

Qualifications

• Bachelor's Degree in Marketing, Advertising, Communications, Business, or a related field.
• At least 4–5 years of relevant Digital Marketing experience, preferably with leadership, supervisory, or managerial experience.
• Strong background in digital marketing strategy and campaign management.
• Experience with Meta Ads and/or Google Ads.
• Experience in lead generation, paid media, performance marketing, or customer acquisition is highly preferred.
• Knowledge of SEO/SEM, social media marketing, content strategy, and digital analytics.
• Strong understanding of digital marketing KPIs and campaign optimization.
• Experience managing marketing budgets and evaluating campaign ROI is an advantage.
• Strong leadership, analytical, communication, and presentation skills.