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Morning Star Milling Corporation in Taguig seeks a driven Digital Marketing professional to manage online presence for office leasing and event venues. You will lead content creation, SEO/SEM, and email marketing while coordinating with sales to drive inquiries and conversions.
The role requires collaboration with operations to develop promotional campaigns, analyze performance, and optimize assets across platforms. On-site work at BGC, Taguig is expected.
Social Media Management: Manage and grow the company's presence in LinkedIn (primary for office leasing), Facebook, and Instagram (primary for function rooms).
Content Strategy: Create engaging posts showcasing available office suites, building amenities, and successful events held in the function rooms.
Website Maintenance: Update the company website with current listings, high-quality photos, virtual tours, and updated rates.
SEO & SEM: Optimize online content to ensure the property appears when businesses search for "office space for rent" or "event venues" in the area.
Visual Assets: Coordinate professional photoshoots and video walk-throughs of vacant spaces and function room setups (e.g., banquet, boardroom).
Sales Kits: Design and update digital brochures, flyers, and "deck" presentations for the leasing team to send to prospective corporate clients.
Copywriting: Craft compelling property descriptions that highlight key features like PEZA accreditation, high-speed internet, and proximity to transport hubs.
Inquiry Management: Act as the first point of contact for online inquiries, qualifying leads before endorsing them to the Leasing Managers.
Broker Engagement: Organize "Broker's Open House" events and send out regular email blasts to third-party brokers regarding available spaces and updated commission incentives.
Email Marketing: Maintain a database of past clients and corporate HR leads to send monthly newsletters or "hot deal" alerts for function room bookings.
Package Development: Collaborate with operations to create "Meeting Packages" (e.g., half-day vs. full-day rates).
Seasonal Campaigns: Launch targeted promotions for holiday parties, graduation balls, or corporate planning seasons.
Platform Listings: Manage listings on event-specific directories and platforms.
Competitor Analysis: Regularly monitor and report on the rental rates and promo offerings of neighboring office buildings and hotels.
Performance Tracking: Prepare weekly reports on marketing reach (website clicks, social media engagement) and the "Source of Inquiry" for successful leases.
Tenant Feedback: Conduct surveys with current tenants to understand what amenities they value most, helping to shape future marketing angles.
Graduate of Bachelor of Science in Marketing Management or equivalent
At least two (2) years of work-related experience
Good communication, analytical and organizational skills
Creative, can work with a team, and have digital marketing knowledge
Amenable to work at BGC, Taguig