Marketing Officer (Mortgage)

EastWest Bank; Makati; Hybrid; PHP 500,000 - 700,000; Full time

Benefits offered by this job

Career development

Competitive salary

Performance incentives

Mentorship

Career progression

Job summary

East West Banking Corporation is seeking a Marketing Officer (Mortgage) in Makati to develop and execute home loan marketing programs that drive bookings and growth. The role requires collaboration with developers and partners to create initiatives that engage customers and generate opportunities.

The ideal candidate has a bachelor's degree in marketing or related field and at least 3 years of marketing experience, with strong budgeting, data analysis, and stakeholder management skills, in a

Qualifications

• Bachelor's degree in Marketing, Business Management, Communications, or related field.
• Minimum 3 years of experience in marketing, business development, product management, or related role.
• Experience developing and implementing marketing programs, campaigns, partnerships, and events.
• Strong knowledge of sales and marketing principles, project management, and business development.
• Ability to analyze data, manage budgets, and evaluate program performance.
• Excellent communication, presentation, negotiation, and relationship-building skills.

Responsibilities

• Develop and execute home loan marketing programs that drive new bookings and support business growth.
• Build and strengthen strategic partnerships with developers, dealers, manufacturers, and other key partners while driving customer acquisition and engagement through targeted marketing programs, promotions, and events.
• Coordinate with internal teams and external partners to ensure the successful implementation of marketing campaigns and projects.
• Manage marketing budgets, vendor relationships, and marketing communications while ensuring compliance with Bank policies and branding standards.
• Analyze market trends, program performance, and customer insights to identify opportunities and improve marketing effectiveness.
• Ensure compliance with AML record-keeping requirements, relevant laws and regulations, BSP circulars, and the Bank's Money Laundering Prevention Program (MLPP)

Skills

Marketing

Budget management

Data analysis

Communication

Negotiation

Relationship building

Education

Bachelor's degree in Marketing

Job description

About the Job

Location: Makati

Corporate Title: Assistant Manager to Senior Manager

Work Arrangement: Hybrid

Our Consumer Lending Team is looking for experienced professionals to join us in Makati with the role of Marketing Officer (Mortgage).

In this role, you will develop and execute mortgage marketing programs that help drive home loan bookings and support business growth. You will also build strong partnerships with developers and other key partners while creating initiatives that enhance customer engagement and generate new opportunities for the Bank.

Your dream. Our focus.

East West Banking Corporation (EastWest) is one of the largest universal banks in the Philippines, and is committed to continuously invest in people and in process, product, and service enhancements, and embrace new ideas to enhance the EastWest experience.

We empower our employees to drive their careers and are committed to provide the runway for them to grow. We value teamwork and individual initiative. Join us and be part of a highly engaged team, and a workplace that promotes development and goal attainment.

Whether you're just starting out, or already a seasoned professional, EastWest can help you unleash your potential, and bridge the gap between dream to success.

What the role will entail

• Develop and execute home loan marketing programs that drive new bookings and support business growth.
• Build and strengthen strategic partnerships with developers, dealers, manufacturers, and other key partners while driving customer acquisition and engagement through targeted marketing programs, promotions, and events.
• Coordinate with internal teams and external partners to ensure the successful implementation of marketing campaigns and projects.
• Manage marketing budgets, vendor relationships, and marketing communications while ensuring compliance with Bank policies and branding standards.
• Analyze market trends, program performance, and customer insights to identify opportunities and improve marketing effectiveness.
• Ensure compliance with AML record-keeping requirements, relevant laws and regulations, BSP circulars, and the Bank's Money Laundering Prevention Program (MLPP)

What we're looking for

• Bachelor's degree in Marketing, Business Management, Communications, or any related field.
• At least 3 years of experience in marketing, business development, product management, or a related role.
• Experience in developing and implementing marketing programs, campaigns, partnerships, and events.
• Strong knowledge of sales and marketing principles, project management, and business development.
• Ability to analyze data, manage budgets, and evaluate program performance to support business objectives.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Results-driven professional with strong attention to detail, creativity, multitasking abilities, and a customer-focused mindset.

What you can expect from joining our team

• Career development and training opportunities
• Competitive salary package and benefits
• Performance-based incentives and recognition programs to reward high-performing individuals
• Opportunity to work with industry experts and be mentored by them
• Defined career progression paths to guide you in your professional growth