Marketing Manager

Star Eye Specs Corporation; Makati; On-site; PHP 253,890 - 304,110; Full time

Benefits offered by this job

Competitive salary with performance-based bonuses.

Health benefits.

Paid vacation and sick leave.

Discounts on eyewear.

Creative work environment.

Job summary

A leading optical retail company in Makati is seeking a Marketing Manager to lead brand development and customer engagement. The role includes creating marketing campaigns, managing digital presence, and overseeing a marketing team. Ideal candidates will have a Bachelor's degree in Marketing and a minimum of 3 years’ experience in retail or health industry. Competitive salary and benefits are offered.

Qualifications

• Minimum 3 years of hands-on marketing experience, preferably in retail or health/optical industry.
• Must have expertise in digital marketing tools and analytics platforms.

Responsibilities

• Develop and implement integrated marketing strategies tailored to the optical retail sector.
• Oversee content creation, social media, and in-store marketing materials.
• Monitor marketing performance metrics and adjust campaigns based on analytics.

Skills

Leadership

Project management

Digital marketing tools

Interpersonal skills

Writing skills

Visual branding

Campaign strategy

Education

Bachelor’s degree in Marketing, Business Administration, Communications, or related field

Tools

Google Analytics

Meta Ads Manager

Job description

Star Eye Specs Corp is seeking an innovative and strategic Marketing Manager to lead brand development and customer engagement efforts across our optical retail chain. You will be responsible for designing and executing marketing campaigns, managing digital presence, and driving growth through targeted promotions and partnerships.

Responsibilities

• Develop and implement integrated marketing strategies tailored to the optical retail sector.
• Create brand positioning and product messaging for eyewear and lens solutions.
• Plan and manage seasonal and product-specific campaigns across physical and online channels.
• Coordinate co-branded promotions with suppliers, optical clinics, and retail partners.
• Oversee content creation, social media, and in-store marketing materials.
• Monitor marketing performance metrics and adjust campaigns based on analytics.
• Lead market research to identify trends, customer preferences, and competitor activity.
• Manage a marketing team and external vendors to ensure brand consistency and timely execution.
• Organize promotional events, PR activities, and in-store activations.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
• Minimum 3 years of hands-on marketing experience, preferably in retail or health/optical industry
• Strong leadership, project management, and interpersonal skills
• Expertise in digital marketing tools, analytics platforms (e.g., Google Analytics, Meta Ads Manager)
• Excellent writing, visual branding, and campaign strategy skills

Benefits

• Competitive salary with performance-based bonuses.
• Health benefits to support your well being.
• Paid vacation and sick leave.
• Discounts on eyewear and optical products.
• Supportive and creative work environment with room for growth.

Job Type: Full-time

Pay: Php25,000.00 per month

Schedule:

• 10 hours Monday to Wednesday (w/ 1hr lunch break)
• 9 hours Thursday and Friday (w/ 1hr lunch break)
• 5 hours on Saturday (w/ 30 mins lunch break)