Optical Retail Marketing Lead — Brand & Growth

Star Eye Specs Corporation; Makati; On-site; PHP 253,890 - 304,110; Full time

Benefits offered by this job

Competitive salary with performance-based bonuses.

Health benefits.

Paid vacation and sick leave.

Discounts on eyewear.

Creative work environment.

Job summary

A leading optical retail company in Makati is seeking a Marketing Manager to lead brand development and customer engagement. The role includes creating marketing campaigns, managing digital presence, and overseeing a marketing team. Ideal candidates will have a Bachelor's degree in Marketing and a minimum of 3 years’ experience in retail or health industry. Competitive salary and benefits are offered.

Qualifications

• Minimum 3 years of hands-on marketing experience, preferably in retail or health/optical industry.
• Must have expertise in digital marketing tools and analytics platforms.

Responsibilities

• Develop and implement integrated marketing strategies tailored to the optical retail sector.
• Oversee content creation, social media, and in-store marketing materials.
• Monitor marketing performance metrics and adjust campaigns based on analytics.

Skills

Leadership

Project management

Digital marketing tools

Interpersonal skills

Writing skills

Visual branding

Campaign strategy

Education

Bachelor’s degree in Marketing, Business Administration, Communications, or related field

Tools

Google Analytics

Meta Ads Manager

Job description

A leading optical retail company in Makati is seeking a Marketing Manager to lead brand development and customer engagement. The role includes creating marketing campaigns, managing digital presence, and overseeing a marketing team. Ideal candidates will have a Bachelor's degree in Marketing and a minimum of 3 years’ experience in retail or health industry. Competitive salary and benefits are offered.