Marketing Manager

Tahche Outsourcing Services Inc; Cebu City; On-site; PHP 669,600 - 892,800; Full time

Job summary

A leading outsourcing firm is seeking a Marketing Manager to lead marketing initiatives focused on client acquisition and brand growth in the US market. You will develop marketing strategies, manage a team, and optimize campaigns. The ideal candidate has over 5 years of B2B marketing experience, particularly in professional services and outsourcing. Strong leadership, digital marketing skills, and familiarity with US client dynamics are essential. This role offers a strategic opportunity to enhance the company's brand and drive growth.

Qualifications

• 5+ years of experience in B2B marketing, preferably in outsourcing or consulting.
• 2+ years in a leadership or managerial role.
• Proficiency in digital marketing, SEO, SEM, and lead-generation campaigns.

Responsibilities

• Develop and own the marketing strategy for US client acquisition.
• Lead the marketing team in executing campaigns and initiatives.
• Manage marketing budgets and vendor relationships.
• Build and optimize lead-generation strategies through digital campaigns.
• Oversee the creation of high-quality content and branding materials.

Skills

B2B marketing experience

Digital marketing expertise

Strong communication skills

Leadership abilities

Project management

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

HubSpot

Google Analytics

Google/Meta ads

Canva

Adobe Suite

Job description

Employment Type: Full-time, Internal Hiring

Tahche is seeking a Marketing Manager who will lead all marketing initiatives focused on client acquisition, brand growth, and demand generation for the US market. This is a strategic leadership role responsible for building Tahches marketing engine to attract US companies, strengthen our global brand presence, and support the Sales and Business Development teams with high-impact marketing assets.

The ideal candidate has strong B2B marketing experience, particularly in professional services, outsourcing, staffing, or consulting industries. You are analytical, creative, and highly skilled at building campaigns that convert prospects into leads and clients.

Key Responsibilities

Develop and own Tahches marketing strategy for US client acquisition and brand awareness.

Lead and mentor the marketing team in executing campaigns, content, and digital initiatives.

Manage marketing budgets, vendor relationships, and creative resources.

Ensure all messaging aligns with Tahches professional, global, and partnership-driven brand.

Demand Generation & Client Acquisition

Build and optimize lead-generation strategies through digital campaigns, email marketing, SEO, SEM, paid ads, landing pages, and partnerships.

Create targeted campaigns for specific industries or client segments (e.g., healthcare, finance, engineering, digital services).

Support the Sales team with marketing-qualified leads (MQLs) and nurture campaigns.

Content, Branding & Messaging

• Oversee the creation of high-quality content
  • Case studies
  • Whitepapers
  • Website content
  • Sales decks
  • Client-facing brochures
  • Brand materials and videos
• Strengthen Tahches positioning as a trusted outsourcing partner for US businesses.

Analytics & Performance Optimization

Establish KPIs for marketing performance, brand engagement, and lead generation.

Use analytics tools to track, measure, and optimize campaign ROI.

Provide reports and insights to the Executive Team to inform strategic decisions.

Sales & Client Success Collaboration

• Partner with Sales to create
  • Outreach templates
  • Prospecting materials
  • Industry-specific pitch decks
  • CRM-aligned email sequences and automation
• Work with Customer Success to develop client stories, testimonials, and retention-supporting content.
• Support corporate events, webinars, and client engagement activities.

Qualifications

Bachelors degree in Marketing, Communications, Business, or related field.

5+ years of experience in B2B marketing, preferably in outsourcing, staffing, consulting, or professional services.

At least 2 years in a leadership or managerial role.

Strong expertise in digital marketing, SEO, SEM, content strategy, analytics, and lead-generation campaigns.

Experience working with US clients or US-facing campaigns is a strong advantage.

Proficiency in tools such as HubSpot (or similar CRM), Google Analytics, Google/Meta ads, Canva/Adobe Suite, etc.

Outstanding communication, leadership, and project management skills.

Strategic yet hands-on

High initiative, proactive, and solutions-oriented

Fast-paced and capable of managing multiple priorities

Creative thinker with strong attention to detail

Excellent communicator aligned with Tahches professional global brand