Marketing Lead - B2B Enterprise Solution

Growthdesk; Philippines; On-site; PHP 1,000,000 - 2,000,000; Full time

Benefits offered by this job

Monthly bonuses

Collaborative environment

Regional exposure

Remote/Hybrid (WFH 4 days)

Job summary

GrowthDesk is seeking a highly strategic Marketing Lead to steer our marketing efforts, build scalable processes, and drive measurable growth. You will lead a small team, shape our brand, and generate high-quality inbound prospects to support sales.

This role emphasizes collaboration with creative and performance marketing teams, automation of workflows, and budget optimization to maximize ROI. Remote or hybrid work arrangements are available, with a strong focus on data-driven decision making.

Qualifications

• 5–8 years of progressive marketing leadership experience in B2B Tech/SaaS or agency environments.
• Proven track record of inbound lead generation and meeting sales targets.
• Expertise across content marketing, social media, email marketing, and digital advertising.

Responsibilities

• Lead and mentor a marketing team, guiding social, content, newsletters, and other activities.
• Develop and implement marketing strategies aligned with GrowthDesk objectives.
• Drive high-quality inbound prospects and support sales initiatives.
• Identify and implement automation to improve marketing and sales workflows.
• Collaborate with creative and performance marketing teams to maximize campaign impact.

Skills

Marketing leadership

Inbound lead generation

Content marketing

Social media

Email marketing

Digital advertising

Data-driven decision making

Communication skills

Tools

Marketing automation

CRM systems

Job description

• Full-time

Company Description

GrowthDesk is a B2B Enterprise Solution focused on enabling FMCG, Consumer and Real Estate brands in activating shoppers, capture data and re-engage shoppers to drive growth. We empower businesses to achieve exponential growth through cutting-edge technology and strategic insights.

The GrowthDesk group comprises of its flagship solution, SKALE for data collection and shopper activation for FMCG companies, DREA a customer data collection and validation solution for Real Estate and GrowthDesk Studios, an award-winning agency.

Read more about GrowthDesk: https://growthdesk.com

Job Description

The Opportunity

We're seeking a highly strategic and results-oriented Marketing Lead to lead our marketing efforts and significantly contribute to our growth trajectory. This is a pivotal role for an experienced leader who can inspire and guide a small team, build scalable processes, and drive measurable outcomes. You'll be instrumental in shaping our brand presence, generating high-quality inbound leads, and directly impacting our sales success.

What You'll Do

As our team lead, you will be responsible for:

• Strategic Leadership & Team Management:
  • Oversee and mentor a team of junior marketers, providing guidance across all aspects of social media, content creation, newsletters, and other marketing activities.
  • Develop and implement comprehensive marketing strategies that align with GrowthDesk's overall business objectives.
  • Foster a collaborative and high-performing team environment.
• Drive the execution of overall marketing priorities with a strong focus on generating high-quality inbound prospects.
• Lead initiatives to meet meeting and lead targets, directly supporting overall sales initiatives.
• Marketing Operations & Automation:
  • Identify and implement automation into workflows to enhance the efficiency and effectiveness of marketing and sales initiatives.
  • Optimize processes to ensure seamless lead nurturing and hand-off to the sales team.
• Cross-Functional Collaboration:
  • Collaborate closely with the creative and performance marketing teams to ensure cohesive campaigns and maximized results.
  • Work in partnership with sales leadership to align marketing efforts with sales goals and support the entire customer journey.
• Budget Management & Optimization:
  • Monitor and meticulously track marketing budgets, actively allocating resources based on performance and ROI.
  • Continuously analyze campaign effectiveness and optimize spending for maximum impact.

Qualifications

What You'll Bring

• At least 5 - 8 years of progressive experience in marketing leadership roles, preferably within B2B Technology, SaaS or Agency
• Proven track record of developing and executing successful marketing strategies that drive inbound lead generation and achieve sales targets.
• Deep expertise across various marketing disciplines, including content marketing, social media, email marketing, and digital advertising.
• Strong understanding of marketing automation platforms and CRM systems.
• Demonstrated ability to lead, mentor, and inspire a marketing team.
• Excellent analytical skills with a data-driven approach to decision-making and budget allocation.
• Exceptional communication, interpersonal, and presentation skills.
• A proactive, results-oriented mindset with a passion for innovation and growth.

Additional Information

• - Attractive monthly remuneration with quarterly bonuses
• - Collaborative and dynamic work environment
• Regional exposure and opportunities
• - Remote / Hybrid work arrangement (WFH 4 days)

Job Location