Marketing Head Officer

7 Rose Petals Development Corporation

Taytay

On-site

PHP 600,000 - 900,000

Full time

14 days+

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Job summary

7 Rose Petals Development Corporation in Taytay, Rizal is seeking a Marketing Head Officer to lead brand building and sales-support initiatives across business units. This role combines strategy with hands-on execution in digital marketing, events, content creation, campaigns, and operations, requiring at least five years of marketing experience.

The candidate will manage multiple projects and collaborate across departments to drive growth.

Qualifications

Bachelor’s Degree in Marketing, Communications, Business Administration, Advertising, or a related field.
At least 5 years of relevant marketing experience.
Proven experience in campaign planning, content development, digital marketing, events, and marketing operations.
Experience working closely with Sales teams and supporting lead generation or customer acquisition initiatives.
Knowledge of social media marketing, email marketing, SMS/Viber marketing, CRM, and marketing automation.
Familiarity with Mailchimp, Zapier, WordPress, Meta Business Suite or similar tools.
Strong project management and organizational skills.
Strong communication, presentation, coordination, and interpersonal skills.
Able to work independently and manage projects with minimal supervision.
Creative, analytical, and results-oriented mindset.
Willing to coordinate with different departments and external stakeholders.
Experience in real estate, property development, memorial services, religious organizations, retail, or other customer-focused industries is an advantage.

Responsibilities

Marketing Strategy & Campaign Management: develop and execute campaigns aligned with objectives, brand, and sales targets.
Digital Marketing & Marketing Automation: manage digital channels and build campaigns for awareness and leads.
Content & Creative Development: create content for social media, websites, brochures, and presentations.
Sales & Marketing Support: produce materials and campaigns to support sales and lead conversion.
Events & Activations: plan and run company events and activations with partners.
Partnerships & External Coordination: build relationships with partners and external stakeholders.
Market Research & Brand Development: monitor trends and provide insights to improve positioning.
Marketing Operations & Reporting: track KPIs, budgets, and maintain records.

Skills

Campaign planning

Content development

Digital marketing

Events management

Marketing operations

Project management

Sales support

Analytical thinking

Education

Bachelor’s degree in Marketing or related field

Tools

Mailchimp

WordPress

Meta Business Suite

Zapier

CRM

Job description

MARKETING HEAD OFFICER

Job Summary

The Marketing Head Officer is responsible for planning, coordinating, and executing marketing initiatives that strengthen the company’s brand, support sales objectives, and improve customer engagement across its business units. This role combines strategic thinking with hands‑on execution in digital marketing, events, content, sales support, partnerships, and marketing operations.

The ideal candidate has at least 5 years of relevant marketing experience, with a strong understanding of both traditional and digital marketing and the ability to independently manage projects from planning through execution.

Key Responsibilities

1. Marketing Strategy & Campaign Management

Develop and execute marketing campaigns aligned with company objectives, brand direction, and sales targets.
Assist in developing annual and quarterly marketing plans, campaigns, and promotional activities.
Monitor campaign performance and recommend improvements based on results and market trends.
Ensure consistent brand messaging across marketing materials, digital platforms, events, and customer touchpoints.

2. Digital Marketing & Marketing Automation

Manage and optimize the company’s digital marketing channels, including social media, email, SMS, Viber, and other relevant platforms.
Develop and implement digital campaigns to increase brand awareness, customer engagement, and lead generation.
Assist in managing marketing databases, email campaigns, and customer communication platforms such as Mailchimp.
Explore and implement automation tools and workflows that improve marketing efficiency and lead management.
Coordinate with the Systems/Web Development team for website updates, integrations, forms, and other digital marketing requirements.

3. Content & Creative Development

Develop and coordinate marketing content for social media, websites, brochures, presentations, advertisements, and other communication materials.
Provide creative direction and briefs for graphic design, photography, video production, and other multimedia requirements.
Ensure that marketing materials effectively communicate the company’s value proposition and maintain a consistent brand identity.
Coordinate with internal creatives and external suppliers for production of marketing materials.

4. Sales & Marketing Support

Work closely with the Sales team to develop marketing materials, campaigns, presentations, and promotional tools that support sales activities.
Help develop initiatives that generate qualified leads and improve customer conversion.
Gather feedback from sales personnel and customers to identify opportunities for improving marketing strategies and materials.
Assist in organizing sales campaigns, product launches, client activities, and promotional programs.

5. Events & Activations

Plan, coordinate, and execute company events, marketing activities, exhibits, launches, and community initiatives.
Coordinate with suppliers, event partners, internal departments, and external stakeholders.
Manage event requirements, timelines, promotional materials, and post-event activities.
Evaluate event performance and prepare reports and recommendations for future activities.

6. Partnerships & External Coordination

Assist in developing and maintaining relationships with external partners, organizations, suppliers, media contacts, and other relevant stakeholders.
Coordinate marketing-related activities with institutional, community, religious, and other partner organizations.
Support market expansion initiatives and research potential opportunities for new partnerships and promotional channels.

7. Market Research & Brand Development

Monitor market trends, competitor activities, customer behavior, and industry developments.
Conduct basic market research to identify customer needs, emerging opportunities, and potential marketing strategies.
Provide insights and recommendations to improve the company’s positioning, campaigns, products, and customer experience.
Help ensure that marketing initiatives communicate the company’s values and customer‑centered approach.

8. Marketing Operations & Reporting

Prepare marketing reports covering campaign performance, leads, engagement, events, and other relevant KPIs.
Monitor marketing budgets and expenses and ensure that activities are implemented within approved budgets.
Maintain organized records of marketing materials, campaigns, suppliers, partnerships, and performance data.
Coordinate with Sales, Operations, HR, Systems, Finance, Collections, and other departments on marketing-related requirements.

Qualifications

Bachelor’s Degree in Marketing, Communications, Business Administration, Advertising, or a related field.
At least 5 years of relevant experience in marketing, preferably with experience handling both digital and traditional marketing activities.
Proven experience in campaign planning, content development, digital marketing, events, and marketing operations.
Experience working closely with Sales teams and supporting lead generation or customer acquisition initiatives.
Knowledge of social media marketing, email marketing, SMS/Viber marketing, CRM, and marketing automation is an advantage.
Familiarity with platforms such as Mailchimp, Zapier, WordPress, Meta Business Suite, or similar tools is preferred.
Strong project management and organizational skills, with the ability to handle multiple marketing initiatives simultaneously.
Strong communication, presentation, coordination, and interpersonal skills.
Able to work independently, take initiative, and manage projects with minimal supervision.
Creative, analytical, and results-oriented, with the ability to balance creativity with business objectives.
Willing to coordinate with different departments, suppliers, partners, and external stakeholders.
Experience in real estate, property development, memorial services, religious organizations, retail, or other customer-focused industries is an advantage.