Marketing Executive

Rapid Recruitment Asia Pte Ltd; Santo Niño 1st; On-site; PHP 600,000 - 900,000; Full time

Job summary

Rapid Recruitment Asia Pte Ltd is seeking a Marketing Lead in the Philippines to drive lead generation and integrated marketing initiatives. You will guide the marketing team, translate insights into sales actions, and lead promotional planning, campaigns, and sales enablement.

The role requires 3-6 years of B2B marketing experience, strong Excel skills, and familiarity with BI tools such as Power BI or Tableau. English proficiency is essential for direct prospect and customer engagement.

Qualifications

• 3-6 years professional marketing experience (B2B preferred).
• Proven experience in lead generation, campaign execution, and marketing initiatives.
• Demonstrated leadership potential: able to set direction, guide sales priorities and actions, and drive execution.
• Minimum Bachelor's degree.
• Proficient in Excel; familiarity with Power BI, Tableau, or Power Automate is a plus.
• Strong command of English, comfortable engaging prospects and customers directly by phone, email, and in person.
• Proactive in proposing ideas for sales performance improvement.
• Curious to investigate the reasons behind any outcomes.
• Purpose-driven mindset, always questioning the 'why' behind actions.
• Results-driven, well-organized, and attentive to detail.

Responsibilities

• Plan marketing activities based on leveraged result generation, efficiency and impact
• Ensure accurate and smooth implementation and information arrangement
• Focus on the eventual numeric result and judge objectively
• Extract the improvement core from mixed factors, and shape up for the next
• Selectively investigate industries that align with future sales share (e.g. Research Institutions, Robotics, Biomedical, Electric Vehicle)
• Maintain integrity of the database and explore methods to grow the customer base in the system
• Extract customer needs through direct communication (phone, email, visits)
• Generate reports and conduct analysis to reveal unseen sales potential
• Assist sales administrative work

Skills

Lead generation

Campaign execution

Marketing leadership

Excel

Power BI/Tableau/Power Automate

Education

Bachelor’s degree

Tools

Power BI

Tableau

Job description

About the role

Combine lead-generation expertise and marketing leadership to build targeted marketing and sales actions, using Microsoft, SAP & software to guide and execute those initiatives. Drive lead generation and marketing initiatives that translate into targeted sales actions, guided by market insights and sales direction. Lead integrated B2B marketing activities — promotional planning, lead generation, and sales enablement — and guide the marketing team toward measurable growth.

Key responsibilities

• Plan marketing activities based on leveraged result generation, efficiency and impact

• Ensure accurate and smooth implementation and information arrangement

• Focus on the eventual numeric result and judge objectively

• Extract the improvement core from mixed factors, and shape up for the next

• Selectively investigate industries that align with future sales share (e.g. Research Institutions, Robotics, Biomedical, Electric Vehicle)

• Maintain integrity of the database and explore methods to grow the customer base in the system

• Extract customer needs through direct communication (phone, email, visits)

• Generate reports and conduct analysis to reveal unseen sales potential

• Assist sales administrative work

About you

• 3-6 years professional marketing experience (B2B preferred)

• Proven experience in lead generation, campaign execution, and marketing initiatives

• Demonstrated leadership potential: able to set direction, guide sales priorities and actions, and drive execution

• Minimum Bachelor's degree

• Proficient in Excel; familiarity with Power BI, Tableau, or Power Automate is a plus

• Strong command of English, comfortable engaging prospects and customers directly by phone, email, and in person

• Proactive in proposing ideas for sales performance improvement

• Curious to investigate the reasons behind any outcomes

• Purpose-driven mindset, always questioning the 'why' behind actions

• Results-driven, well-organized, and attentive to detail