A dynamic food marketing company in Quezon City is seeking a Brand Marketing Specialist to strategize and execute campaigns. The ideal candidate has 1-2 years of experience in brand marketing, proficiency in data analysis, and strong communication skills. Responsibilities include analyzing competitors, managing marketing spend, and collaborating with the sales team. Familiarity with social media platforms is essential, with a focus on teamwork and goal-oriented results.
Qualifications
1-2 years of experience in Brand Marketing or a related field.
Can work effectively within a team or independently.
Strong familiarity with social media platforms, particularly Facebook and Instagram.
Responsibilities
Strategizes and executes promos and campaigns for the brands he/she will handle.
Analyzes the industry and its competitors.
Directly reports to the Marketing Manager and Business Stakeholders.
Skills
Brand Marketing
Research and Analysis
Communication Skills
Team Collaboration
Microsoft Excel
Social Media Knowledge
Tools
Microsoft PowerPoint
Job description
Responsibilities
Strategizes and executes promos and campaigns for the brands that he/she will be handling
Analyzes the industry and its competitors
Identifies market trends, target customers and key opportunities for brand growth
Creates reports on brand performance and manages marketing spend
Coordinates with the creatives team in maintaining brand voice across all platforms (from social media to e-commerce platforms)
Works with the companys sales team to ensure that brands are offered to the right customers
Directly reports to the Marketing Manager and Business Stakeholders to align on brand strategy and objectives
Qualifications
1-2 years of experience in Brand Marketing or any related field
Proficient in researching and analyzing data
Strong verbal and communication skills
Analytical and results-driven
Can work effectively within a team or independently
Proficient with Microsoft Office (Excel, PPT)
Strong familiarity with social media platforms (Facebook, Instagram)
Previous experience of working in the food industry (equipment or ingredients) is PREFERRED