Marketing Head

Phina Livewell Solutions, Inc.; Caloocan; On-site; PHP 1,200,000 - 1,800,000; Full time

Job summary

Phina Livewell Solutions, Inc. is seeking a Marketing Head to lead strategic projects and on-ground activations for the BUENAS brand in the FMCG sector.

The role oversees brand activities, budget management, and performance reporting across channels including e-commerce and social media. The ideal candidate has a marketing-related degree and at least two years in campaign execution, with strong leadership and communication skills to guide junior staff.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• Exposure to campaign execution, brand support, or trade marketing in FMCG or consumer goods is preferred.
• Ability to lead and coordinate teams and manage projects.

Responsibilities

• Conceptualization and strategic planning of projects and programs.
• On-Ground Lead for activations and brand activities.
• Accountable for budget disbursement and management for on-ground projects.
• Monitor and strategically manage sales and marketing channels such as e-commerce, social media, digital landscape, events and activations.
• Administrative functions such as compilation of sales reports, post-activity reports, budget management and reports.
• Provide high-level reports of social media performance, e-commerce performance, product performance, project performance.
• Work covers project management, e-commerce management, social media management, brand management, and administrative functions.

Skills

Marketing

Brand management

Campaign management

Leadership

MS Office

Canva

Adobe

Social media platforms

Communication

Presentation

Education

Bachelor’s degree in Marketing

Business Administration

Communications

Tools

MS Office

Canva

Adobe

Social media platforms

Job description

HIRING NOW: MARKETING HEAD

• BRAND: BUENAS

• INDUSTRY: FOOD MANUFACTURING/FMCG

Key Responsibilities:

• Conceptualization and strategic planning of projects and programs

• On-Ground Lead for Activations and Brand Activities

• Accountable for Budget Disbursement and Management for On-Ground Projects

• Monitoring and Strategic Management of Sales and Marketing Channels such as E-Commerce, Social Media, Digital Landscape, Events and Activations to name a few

• Administrative Functions such as compilation of sales reports, post-activity reports, budget management and reports

• Provides assistance in providing high-level comprehensive reports of Social Media Performance, E-Commerce Performance, Product Performance, Project Performance to name a few

• Work will cover Project Management, E-Commerce Management, Social Media Management, Brand Management, Administrative Functions

Preferred Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.

• With at least 2 years exposure to campaign execution, brand support, or trade marketing (in FMCG, food manufacturing, or consumer goods) in a managerial/supervisory capacity

• Strong understanding of marketing fundamentals, branding, and campaign management.

• Good leadership and coordination skills, with the ability to guide junior staff.

• Proficient in MS Office; familiarity with design or digital tools (Canva, Adobe, social media platforms) is an advantage.

• Strong communication and presentation skills.

Work Setup:

• Full-time (M-F)

• On-site (Gem Foods International, Inc. - Sitio Gitna, Brgy. Caybiga, North Caloocan)