Livestream Lead

Good Sale Tech Co., Inc.; Makati; On-site; PHP 1,000,000 - 1,400,000; Full time

Job summary

Good Sale Tech Co., Inc. in the Philippines seeks a Livestream Lead to manage performance and operations for a selected brand portfolio. You will own end-to-end livestream initiatives, drive GMV, traffic, and KPI attainment, and coordinate with hosts, marketers, and product teams to align with brand campaigns.

You will analyze data, optimize content, schedules, and resources, and ensure SOPs and quality standards are followed in a fast-paced environment.

Qualifications

• 2+ years of experience in livestream operations, e-commerce, or related field.
• Strong understanding of livestream platforms, particularly TikTok and Shopee.
• Experience managing livestream performance, hosts, schedules, and day-to-day operations.
• Strong analytical and problem-solving skills with the ability to translate data into actionable strategies.
• Target-oriented with ownership and accountability for assigned brands.
• Good communication and stakeholder management skills.
• Able to work in a fast-paced environment and manage multiple priorities.
• Experience in beauty or FMCG is a plus.
• Comfortable working with data sheets and performance dashboards.

Responsibilities

• Manage the end-to-end livestream operations and performance of assigned brands.
• Develop and execute livestream strategies to achieve GMV, contribution, traffic, and other KPIs.
• Monitor daily livestream performance, identify gaps, and take corrective actions.
• Manage livestream schedules, hosts, technical operators, and operational resources.
• Work with Host, Marketing, Commercial, and other teams to align livestreams with campaigns.
• Analyze livestream data and provide actionable insights and updates.
• Ensure SOPs, quality standards, and processes are followed consistently.
• Identify opportunities to improve livestream efficiency, content, traffic, and conversions.
• Support campaign planning, activations, product launches, and key livestream initiatives.
• Act as main point of contact for livestream-related matters for assigned brands.

Skills

Livestream operations

E-commerce analytics

TikTok Live

Data-driven decision making

Stakeholder management

Tools

TikTok Live

Shopee Live

Job description

About the role

Responsible for managing and driving the livestream performance and operations of assigned brands in the Philippines market. The Livestream Lead focuses on a selected portfolio of brands rather than overseeing all brands, ensuring each assigned brand achieves its business and livestream targets.

Key responsibilities

• Manage the end-to-end livestream operations and performance of assigned brands.

• Develop and execute livestream strategies to achieve GMV, contribution, traffic, and other assigned KPIs.

• Monitor daily livestream performance, identify gaps, and take corrective actions to improve results.

• Manage livestream schedules, hosts, technical operators, and operational resources for assigned brands.

• Work closely with Host, Marketing, Commercial, and other relevant teams to align livestream activities with brand and campaign objectives.

• Analyze livestream data and provide actionable insights, recommendations, and performance updates.

• Ensure livestream SOPs, quality standards, and operational processes are consistently followed.

• Identify opportunities to improve livestream efficiency, content, traffic, conversion, and overall business performance.

• Support campaign planning, major activations, new product launches, and other key livestream initiatives.

• Act as the main point of contact for livestream-related matters for assigned brands.

About you

• 2+ years of experience in livestream operations, e-commerce, digital commerce, or a related field.

• Strong understanding of livestream platforms, particularly TikTok and Shopee.

• Experience managing livestream performance, hosts, schedules, and day-to-day operations.

• Strong analytical and problem-solving skills with the ability to translate data into actionable strategies.

• Target-oriented with strong ownership and accountability for assigned brands.

• Good communication and stakeholder management skills.

• Able to work in a fast-paced environment and manage multiple priorities.

• Experience in the beauty or FMCG industry is a plus.

• Comfortable working with Data Sheets and livestream performance dashboards.