Content Operations(livestream)-Manila

Lazada Group; Manila; On-site; PHP 240,000 - 480,000; Full time

Job summary

Lazada Group in Manila is seeking a Live Streaming Operations Specialist to shape the live stream assortment for the Philippine market and own the day-to-day operations of official Lazada live streams to drive GMV growth.

You will analyze traffic and conversion data, collaborate with regional teams and MCN partners, and use Excel to deliver actionable insights. English is required; Filipino/Tagalog or Mandarin are a plus.

Qualifications

• Experience in e-commerce operations, specifically live streaming on Lazada or Shopee within the Philippine market.
• Strong understanding of Philippine consumer behavior and e-commerce ecosystem.
• Advanced Excel skills (pivot tables, VLOOKUP) to support decision-making.
• Excellent communication and coordination across cross-functional teams and external partners.
• Established resources with Philippine MCN agencies preferred.
• English proficiency mandatory; Filipino/Tagalog or Mandarin a plus.

Responsibilities

• Develop and execute effective assortment strategies for live streaming based on Philippine market trends and consumer demands.
• Own daily operations for official live stream rooms and key Lazada accounts to ensure high-quality livestreams and GMV growth.
• Leverage MCN agencies and coordinate with internal teams to drive project execution and business goals.
• Monitor and analyze live streaming data (traffic, conversion, GMV) and use Excel to generate reports and provide actionable insights to optimize performance.

Job description

1. Merchandise & Strategy: Develop and execute effective assortment strategies for live streaming based on the Philippine market trends and consumer demands. Solid e-commerce assortment experience is essential to accurately select winning products and optimize the assortment mix.
2. Account Operations: Take full ownership of the daily operations for the official live stream rooms and key accounts on Lazada, ensuring high-quality livestream and driving GMV growth.
3. MCN & Partner Management: Leverage and expand resources with MCN agencies. Coordinate with internal teams and partners to drive project execution and achieve business goals.
4. Data Analysis: Monitor and analyze live streaming data (traffic, conversion rates, GMV, etc.). Utilize tools like Excel to generate reports and provide actionable insights to optimize performance.

Job Requirements

1. Experience: Proven experience in e-commerce operations, specifically in live streaming on platforms like Lazada or Shopee within the Philippine market.
2. Philippine Market Knowledge: Deep understanding of Philippine consumer behavior, trending products, and the e-commerce ecosystem.
3. Data Proficiency: Strong data analysis skills with advanced proficiency in Microsoft Excel (pivot tables, VLOOKUP, etc.) to support decision-making.
4. Communication & Coordination: Excellent communication and interpersonal skills. Ability to coordinate effectively across cross-functional teams (regional team and operations) and external partners.
5. Resourcefulness: Prior experience and established resources with Philippine MCN agencies is highly preferred.
6. Language: Proficiency in English is required; proficiency in Filipino/Tagalog or Mandarin is a plus.