Lead Generation Specialist

Systemantech Inc.; Quezon City; On-site; PHP 600,000 - 1,200,000; Full time

Benefits offered by this job

Career progression

Comprehensive training

Competitive base salary

Job summary

Systemantech Inc. is seeking an ambitious Business Development Representative to drive top-of-funnel pipeline and spearhead our Hunter outreach team.

You will identify IT decision-makers in mid-market and enterprise accounts and introduce them to our MSP solutions and services. You will specialize in multi-channel outreach, maintain CRM data integrity, and collaborate with AEs to optimize prospecting, scoring, and calendars.

Qualifications

• Bachelor’s degree in business or IT field.
• 3–5 years in B2B cold outreach or SDR/BDR roles.
• Proven track record of meeting targets for booked meetings.
• Strong communication and resilience under rejection.
• Familiarity with CRM and sales engagement tools.

Responsibilities

• Conduct targeted multi-channel outreach to generate pipeline.
• Identify target enterprise accounts aligned with ICP.
• Locate IT decision-makers using prospecting tools.
• Navigate gatekeepers and schedule discovery meetings.

Skills

Cold outreach

Lead qualification

CRM proficiency

Multi-channel outreach

Gatekeeper navigation

Executive discovery

Education

Bachelor’s degree in business/IT

Tools

HubSpot

Salesforce

Zoho

Job description

Our company is seeking an ambitious, resilient, and articulate Business Development Representative (BDR) to drive top-of-funnel pipeline generation. In this role, you will be the spearhead of our "Hunter" outreach team, identifying key decision-makers across mid-market and enterprise accounts and introducing them to our company's solutions and services offerings.

You will not be responsible for closing deals; your primary mission is to break through gatekeepers, uncover client pain points, qualify leads, and secure discovery meetings for our Account Executives (AEs).

CORE RESPONSIBILITIES

• Conduct targeted multi-channel cold outreach (40–60 daily touches across phone calls, personalized cold emails, and LinkedIn messaging).
• Identify target enterprise accounts matching company's Ideal Customer Profile (ICP) across key verticals.
• Locate key IT decision-makers (CIOs, CTOs, IT Directors, Heads of Infrastructure, CISOs) using prospecting engines such as LinkedIn Sales Navigator, Apollo.io, and ZoomInfo.
• Navigate gatekeepers and executive assistants using professional, authority-based communication techniques.

2. Lead Qualification & Discovery (25%)

• Conduct initial 10–15 minute qualification screenings using frameworks such as BANT or MEDDPICC.
• Uncover operational bottlenecks, such as legacy infrastructure risks, internal IT bandwidth shortages, monitoring gaps, or upcoming hardware/software refresh cycles.
• Effectively communicate company's core value proposition as a proactive Managed Services Provider (MSP) rather than a transactional reseller.
• Schedule qualified discovery meetings directly on Account Executives’ calendars.
• Maintain rigorous CRM data hygiene (Zoho/Salesforce) by logging all prospect interactions, contact metadata, and pain point notes.
• Participate in daily standups and weekly prospecting scorecard reviews to analyze touch-to-conversation conversion rates.

REQUIRED QUALIFICATIONS & EXPERTISE

1. Education & Experience

• Bachelor’s Degree in Business Administration, Marketing, Information Technology, Computer Science, or a related field.
• 3–5 years of proven experience in B2B cold outreach, lead generation, or SDR/BDR roles (preferably within IT Services, Cloud, Managed Services, Systems Integration, or B2B SaaS).
• Verifiable Track Record of meeting or exceeding monthly/quarterly targets for qualified booked meetings.

2. Technical & Functional Skills

• Technical Literacy: Ability to understand enterprise IT concepts (servers, network infrastructure, IT support SLAs, cloud environments) and articulate business value without needing to be an engineer.
• Modern Sales Tech Stack: Hands-on experience with CRM systems (HubSpot, Salesforce, or Zoho) and sales engagement tools (LinkedIn Sales Navigator, Apollo.io, NeverBounce).
• Objection Handling: Demonstrated skill in overcoming common cold-calling brush-offs ("We already have a vendor," "No budget," "Send an email").

3. Core Behavioral Competencies

• High Emotional Resilience: Unfazed by cold rejection; maintains high energy, discipline, and optimism.
• Active Listening & Communication: Clear, confident phone presence with the ability to ask deep, open-ended business questions.
• Self-Driven Accountability: Strong organizational skills to manage 14-day outreach cadences across dozens of accounts simultaneously.
• Daily Multi-Channel Touches - 50+ Touches / Day (Calls, Emails, LinkedIn)
• Weekly Meaningful Conversations- 15+ Two-Way Dialogues / Week
• Completed Meetings Scheduled - 5 Qualified Discovery Calls Booked / Week
• Weekly Scorecard Target- 100 Points Minimum (based on standard point scorecard)

WHAT COMPANY OFFERS

• Competitive Base Salary + Uncapped Commission Structure per qualified meeting and pipeline created.
• Clear career progression path from BDR to Account Manager (AM).
• Continuous training on enterprise IT solutions, sales methodologies, and executive prospecting techniques.