Lead Generation Specialist

Tech One Global; Philippines; On-site; PHP 360,000 - 600,000; Full time

Job summary

Tech One Global Philippines is looking for a Lead Generation Specialist to drive outbound outreach, qualify prospects, and schedule meetings for the sales team. You will maintain CRM records, share insights, and stay current on industry trends to refine strategies.

The ideal candidate has 4–6 years in lead generation or related roles, strong communication skills, and experience with major CRM platforms and lead-gen tools. Join a fast-paced team focused on delivering measurable results.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field or equivalent work experience.
• 4–6 years of proven lead generation or business development experience, preferably in IT-BPM/SaaS.
• Strong written and verbal communication with ability to craft compelling messages.
• Proficiency with CRM platforms and lead gen tools; ABM familiarity is a plus.

Responsibilities

• Build and manage a pipeline of qualified leads.
• Initiate calls, emails, or messages to engage prospects and introduce products/services.
• Schedule appointments for sales representatives with qualified leads.
• Support sales with information and follow-ups to nurture prospects.
• Use CRM to track interactions and generate performance reports.
• Collaborate with marketing to align outbound efforts with business goals.

Skills

Lead generation

CRM proficiency

ABM knowledge

Communication skills

Data analysis

Education

Bachelor’s degree in Marketing or related field

Tools

HubSpot

Salesforce

Dynamics 365

LinkedIn Sales Navigator

Apollo

ZoomInfo

Job description

Be part of one of the Philippines’ “Best Workplaces 2024”! Tech One Global Philippines is an organization that champions diversity and believes in the growth of our people. We aim to build an empowered community with empathy and create innovative solutions to achieve remarkable results. Jumpstart a career and drive towards creating an impactful change!

What’s in it for you:

Here at Tech One Global Philippines, you will be right at the heart of the goal: Become a ripple effect by contributing to our global projects and working with diverse talented individuals across our offices. You will foster a growth-mindset culture with a team of individuals who listen.

Your role in a nutshell:

As Tech One’s Lead Generation Specialist, you'll engage potential customers through personalized outreach, qualify leads, and schedule appointments for the sales team. You'll support sales efforts with valuable information, maintain CRM records, and stay updated on industry trends. Collaborating with marketing and sales, you'll drive success and refine our strategies. If you're a proactive communicator with a passion for building relationships, this role is for you!

What You Will Do:

Outbound Communication:

• Build and manage a pipeline of qualified leads.
• Initiate calls, emails, or messages to engage prospects and introduce products/services.
• Tailor messaging and pitches to address the needs and pain points of prospective customers effectively.

Qualification and Needs Assessment:

• Conduct thorough qualification of leads to determine their suitability and readiness for the sales process.
• Perform needs assessments to understand the challenges and requirements of prospects.

Appointment Setting:

• Schedule appointments, demonstrations, or meetings for sales representatives with qualified leads.
• Coordinate logistics and ensure smooth transitions for scheduled interactions.

Sales Support and Follow-Up:

• Provide information and resources to support sales efforts.
• Follow up with prospects to nurture relationships and address inquiries.

CRM and Reporting:

• Use CRM (Customer Relationship Management) software to track interactions, update lead status, and maintain accurate records.
• Generate reports on outbound activities, performance metrics, and outcomes to assess effectiveness and inform strategy.

Continuous Learning and Compliance:

• Stay updated on product knowledge, industry trends, and sales techniques to enhance outbound effectiveness.
• Adhere to company policies, procedures, and legal regulations.

Collaboration and Teamwork:

• Coordinate with marketing and sales teams to align outbound efforts with business objectives.
• Share insights and strategies to improve outbound effectiveness.

What We Look For:

• Bachelor’s degree in Marketing, Business, or related field (or equivalent work experience).
• 4–6 years of proven experience in lead generation, demand generation, or business development, preferably in IT-BPM, SaaS, or technology industries.
• Demonstrated success in building outbound pipelines and achieving lead generation targets.
• Strong proficiency in CRM platforms (e.g., HubSpot, Salesforce, Dynamics 365) and lead gen tools (e.g., LinkedIn Sales Navigator, Apollo, ZoomInfo).
• Solid understanding of account-based marketing (ABM) and sales prospecting strategies.
• Exceptional written and verbal communication skills, with the ability to craft compelling messages for various personas.
• Strong analytical skills and ability to interpret campaign performance data to drive decisions.
• Experience mentoring or training junior team members is a plus.
• Highly self-motivated, organized, and comfortable working in a fast-paced, results-driven environment.

What’s next?

We encourage you to apply even if you think you may not match 100% of the criteria. You may surprise yourself, or we may have another opportunity that fits your potential. While we can’t talk to every applicant personally, we will always try our best to make you feel listened to and supported throughout the experience.