Key Account Manager-FMCG (Beauty)-BGC (1)

Lazada Group; Philippines; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

Lazada Group is seeking a results-driven Key Account Manager in the Philippines to grow and optimize our seller portfolio on the Lazada platform. You will manage key accounts, drive sales, and develop tailored strategies with sellers to boost performance and platform growth.

The role combines operational rigor with strategic thinking, leveraging data and industry insights to deliver measurable outcomes for both Lazada and our partners.

Qualifications

• Bachelor's degree required; e-commerce/sales/BD experience advantageous.
• Strong market knowledge and industry insights to drive strategy.
• Track record of delivering results, successful negotiations, problem solving, and stakeholder management.
• Open to change, adaptable to shifting ownership and priorities.
• Highly analytical with business acumen to turn data into actions.
• Entrepreneurial mindset; ownership of business outcomes.
• Self-driven with motivation to create impact and value; growth mindset and strong communication skills.

Responsibilities

• Own the overall business performance of assigned seller accounts.
• Drive assortment expansion, marketing adoption, and joint business planning with sellers.
• Collaborate with platform ops, campaigns, logistics, and finance to hit growth metrics.
• Lead negotiations and campaigns, manage relationships, and guide category strategy.
• Use data to identify trends and provide actionable insights to improve seller performance on Lazada.

Skills

Account management

Sales analytics

Negotiation

Strategic planning

Relationship building

Education

Bachelor's degree

Job description

Job Description

The role As a Key Account Manager (KAM), you will be responsible for driving the growth and success of your assigned seller portfolio. You will develop and maintain strong relationships with accounts, acting as a trusted partner to build and boost their business on the Lazada platform. This role requires you to combine operational excellence with a strategic mindset, leveraging industry insights, sales analysis, and business planning to optimize seller performance and drive measurable growth.

Key Roles & Responsibilities

• Account Management: Own the overall business performance and be the main point of contact of your assigned sellers. Ensure growth in sales, orders, and buyers by managing and developing key accounts through targeted strategies and initiatives. Help sellers meet objectives while taking into consideration the platform's priorities.
• Sales & Marketing: Drive assortment expansion, adoption of key mechanics, tools, and solutions, and joint business planning with sellers. Develop and implement tailored marketing and sales strategies to boost visibility and performance on the platform.
• Operational Excellence: Collaborate with internal teams (e.g., platform operations, campaigns, logistics, finance) to meet growth objectives such as DAU, conversion rate, and on-time shipping performance. Ensure smooth operational processes and timely fulfillment.
• Strategic Leadership: Lead negotiations, manage relationships, and facilitate the execution of campaigns and tools that engage sellers. Take ownership of category performance and stay on top of emerging trends, using industry knowledge and insights to advise sellers on how to optimize their business.
• Analytics & Reporting: Utilize data and analytics to identify trends, opportunities, and areas of improvement. Provide actionable insights to sellers to optimize their performance on the platform

Job Requirements

Qualifications & Skills

• At minimum, a Bachelor's Degree. Prior experience in e-commerce, sales, account management, retail (online or offline) and/or business development is an advantage.
• Strong understanding or relevant experience to the industry/category is preferred, with the ability to use market knowledge and industry insights to drive strategy and decision-making.
• Has a track record of delivering results, successful negotiations, problem solving, as well as effective relationship and stakeholder management.
• Open to change and resilient, adaptable and can navigate changing account ownership assignments and business priorities.
• Highly analytical with strong business acumen able to assess performance data and apply insights to improve outcomes.
• Entrepreneurial, acting as the owner of the business.
• Self-driven and motivated to drive impact and create value.
• Has a growth and learning mindset, with strong communication skills (both verbal and written).