Influencer Marketing Strategist — Campaigns & Analytics

Keka Technologies Private Limited; Hinoba-an; On-site; PHP 331,000 - 530,000; Full time

Job summary

Keka Technologies Private Limited in Mohali is seeking a Sr. Executive - Content Marketing to build and manage influencer campaigns and coordinate with influencers to maximize ROI.

The role requires proven influencer marketing experience, knowledge of short-format platforms, strong analytical skills and creative trend spotting. Responsibilities include outreach, negotiation, content proofreading and performance reporting.

Qualifications

• Proven experience in Influencer Marketing.
• Knowledge of short format apps and platform content patterns and algorithms.
• Strong analytical and data interpretation skills.
• Creative thinking and ability to identify new trends.

Responsibilities

• Build and maintain relationships with influencers and coordinate campaigns.
• Identify influencers for brand campaigns to maximize ROI.
• Influencer outreach, negotiation and contracting.
• Proofread influencer content to meet timelines and deliverables.
• Analyze and assess campaign performance for strategic decisions.
• Share daily updates in client groups about ongoing campaigns.
• Identify new projects in the industry and maintain records.
• Research and identify relevant influencers in new markets.
• Ensure a flawless experience between influencers and the brand.
• Report influencer performance weekly/monthly.
• Keep up to date with competitors' influencer activity.
• Maintain creative inflow in all campaigns.

Skills

Influencer Marketing

Analytics

Creative thinking

Trend identification

Job description

Keka Technologies Private Limited in Mohali is seeking a Sr. Executive - Content Marketing to build and manage influencer campaigns and coordinate with influencers to maximize ROI.

The role requires proven influencer marketing experience, knowledge of short-format platforms, strong analytical skills and creative trend spotting. Responsibilities include outreach, negotiation, content proofreading and performance reporting.