HubSpot Email Marketing Pro for Growth & Automation

MicroSourcing International; Manila; Hybrid; PHP 700,000 - 1,000,000; Full time

Benefits offered by this job

Healthcare day one

Dependent coverage

Paid time-off

Group life insurance

Performance bonuses

Collaborative culture

Job summary

MicroSourcing is seeking an Email Marketing - HubSpot Specialist in Eastwood, Quezon City, PH. Hybrid day shift.

You will plan, execute, and optimize digital marketing campaigns across the customer lifecycle using HubSpot, email marketing, audience segmentation, marketing automation, analytics, and AI-powered tools. You will build campaigns in HubSpot, develop personalized experiences, manage audiences, and run A/B tests to improve performance.

Qualifications

• Hands-on experience in digital marketing, including campaign execution, email marketing, lead generation, or marketing automation.
• Hands-on experience using HubSpot Marketing Hub, including campaigns, workflows, email marketing, forms, landing pages, and reporting.
• Experience planning and executing digital campaigns across different stages of the customer lifecycle.
• Experience with audience segmentation, personalization, behavioral targeting, and lifecycle marketing.
• Experience managing or supporting email campaigns, landing pages, forms, and other digital marketing touchpoints.
• Strong understanding of digital marketing funnels, lead generation, lead nurturing, customer journeys, and conversion optimization.
• Experience analyzing digital campaign performance and marketing KPIs and using insights to improve campaign effectiveness.
• Strong analytical and problem-solving skills, with the ability to translate marketing and customer data into actionable recommendations.

Responsibilities

• Plan, build, QA, schedule, and deploy digital marketing campaigns across email and other digital channels in HubSpot.
• Execute lead generation, lead nurturing, engagement, conversion, retention, and re-engagement campaigns.
• Develop and optimize email campaigns, landing pages, forms, and other digital touchpoints to increase engagement.
• Build targeted audiences using lifecycle stage, ICP fit, customer profile, behavior, engagement, campaign activity.
• Create personalized digital experiences using segmentation, personalization, and dynamic content.
• Build and manage automated customer journeys for key marketing initiatives.
• Configure behavioral triggers based on website activity and campaign interactions.
• Support lead and demand generation initiatives; segment and route leads to Sales with engagement info.
• Use AI and marketing automation tools to improve personalization and productivity.
• Conduct A/B testing and experimentation to improve campaign performance.
• Monitor and analyze digital marketing performance and ROI.

Skills

HubSpot

Email marketing

Campaign management

Lead generation

Audience segmentation

Marketing automation

Analytics

AI tools

Tools

HubSpot Marketing Hub

Job description

MicroSourcing is seeking an Email Marketing - HubSpot Specialist in Eastwood, Quezon City, PH. Hybrid day shift.

You will plan, execute, and optimize digital marketing campaigns across the customer lifecycle using HubSpot, email marketing, audience segmentation, marketing automation, analytics, and AI-powered tools. You will build campaigns in HubSpot, develop personalized experiences, manage audiences, and run A/B tests to improve performance.