Head of Digital Marketing & Growth Strategy

Sureste Properties Inc.; Parañaque; On-site; PHP 3,500,000 - 5,500,000; Full time

Job summary

Solaire seeks a seasoned Director of Digital Marketing to lead the enterprise digital strategy, capabilities, and performance across the resort portfolio. You will translate brand priorities into measurable digital outcomes, driving acquisition, loyalty enrollment, hotel bookings, and entertainment sales.

You will oversee a connected digital ecosystem spanning media, content, data, technology, and customer experience, partnering with multiple business units to embed digital throughout the

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, Business, Communications, Data/Analytics or related field.
• 12–15+ years of marketing experience with digital/d growth focus.
• At least 5 years in a senior digital marketing leadership role managing large media investments and teams.
• Hands-on knowledge of paid search, paid social, programmatic, SEO, CRO, and analytics.
• Experience leading agencies and managing cross-market digital initiatives.

Responsibilities

• Lead enterprise-wide digital marketing strategy, roadmap, capabilities and operating model.
• Translate priorities into integrated digital strategies with measurable KPIs.
• Oversee paid search, social, display, video, programmatic, mobile & affiliate channels.
• Drive customer acquisition across loyalty, hotel, F&B, entertainment, and gaming.
• Lead full-funnel media planning, audience strategy, optimization and agency performance.
• Define MarTech, analytics, tracking and marketing automation capabilities.

Skills

Digital marketing leadership

Performance marketing

Analytics

Agency management

Multi-market experience

Education

Bachelor's degree in Marketing or related

Tools

Google Ads

Meta Ads

DSP

Analytics platforms

Job description

Solaire seeks a seasoned Director of Digital Marketing to lead the enterprise digital strategy, capabilities, and performance across the resort portfolio. You will translate brand priorities into measurable digital outcomes, driving acquisition, loyalty enrollment, hotel bookings, and entertainment sales.

You will oversee a connected digital ecosystem spanning media, content, data, technology, and customer experience, partnering with multiple business units to embed digital throughout the