Head of Digital

HCM Nexus Consulting Inc; Philippines; On-site; PHP 1,400,000 - 2,000,000; Full time

Job summary

HCM Nexus Consulting Inc. is seeking a Head of Digital to lead a dynamic team and shape the future of our marketing strategy. You will own the digital roadmap across social, search, CRM, email, and content, while mentoring analysts and aligning campaigns with business goals.

Remote role based in the Philippines, you will drive data-driven decisions, optimize performance, and collaborate with stakeholders to deliver high-impact, integrated campaigns that elevate brand and ROI.

Qualifications

• Bachelor's degree in Marketing or a related field.
• 5+ years in digital marketing with proven leadership experience.
• Strong grasp of social, SEO/SEM, influencer strategy, CRM, and analytics.

Responsibilities

• Lead the digital strategy and brand innovation across channels.
• Own the digital marketing roadmap and ensure alignment with business goals.
• Lead and mentor a high-performing team of Digital Analysts.
• Oversee social, influencer, SEO, paid media, and CRM campaigns.
• Collaborate with stakeholders to deliver data-driven recommendations.

Skills

Digital leadership

Strategic planning

Data-driven decisions

Team management

Communication

Education

Bachelor's degree in Marketing/Business

Tools

CRM platforms

Analytics tools

Job description

Job Title: Head of Digital
Job Type: Full-Time | Remote

Are you ready to lead a dynamic digital team and shape the future of marketing strategy? We're looking for a visionary Head of Digital who's equal parts strategist, innovator, and people leader.

In this high-impact role, you'll spearhead the development and execution of cutting-edge digital campaigns across social, search, influencer, SEO, and direct marketing. If you're passionate about driving digital transformation and leading a team of top-tier talent this one's for you.

What You'll Do:

Digital Strategy & Brand Innovation

Own the digital marketing roadmap across multiple channels from social to search, CRM to content.

Lead and inspire a talented team of Digital Analysts across Social, Influencer Marketing, SEO, and Direct Marketing.

Ensure all digital functions work seamlessly together to deliver cohesive, high-impact campaigns.

Social & Influencer Mastery

Set the vision and strategy for social media presence across platforms.

Oversee influencer partnerships selecting talent, managing relationships, and ensuring brand alignment.

Monitor engagement, performance metrics, and continuously evolve content strategy to stay ahead.

Search & SEO Leadership

Drive paid media strategy (Google Ads, Bing, Paid Social) with a focus on performance and ROI.

Lead technical and content SEO efforts boosting rankings, traffic, and conversions.

Promote a culture of experimentation through A/B testing and data-driven optimizations.

Own email, SMS, and CRM campaigns from segmentation to execution.

Ensure data integrity, compliance, and campaign effectiveness.

Continually optimize communications to drive engagement and conversion.

Team Development & Performance

Set KPIs and growth plans for each team member.

Mentor and develop your team, creating a culture of accountability, innovation, and learning.

Align team efforts with business goals to drive meaningful outcomes.

Stakeholder & Client Collaboration

Be the go-to expert for digital marketing insights across the company and with clients.

Deliver data-driven recommendations and identify new growth opportunities.

Support business development with compelling digital strategies and solutions.

What You Bring:

Bachelor's degree in Marketing, Business, or a related field.

5+ years in digital marketing, with proven leadership experience.

A strong grasp of the full digital landscape: social media, SEO, SEM, influencer strategy, CRM, and analytics.

A passion for staying ahead of trends and using data to drive decision-making.

Exceptional communication skills and a knack for translating complexity into clarity.

Who you are:

You think big, move fast, and don't wait for perfect conditions to make progress.

You're a builder, coach, and strategist all in one.

You care about quality, outcomes, and team growth as much as performance metrics.

Sounds like you?