Digital Marketing Manager

VA Masters; Tayabas; On-site; PHP 1,800,000 - 3,000,000; Full time

Job summary

VA Masters in the Philippines is seeking an experienced Marketing Director who combines strategic leadership with hands-on execution. You will shape marketing strategy, manage campaigns, and drive operational efficiency using modern AI tools to maximize output.

You will oversee calendars, dashboards, and cross‑functional alignment, leveraging AI for content creation, analytics, and automation. The role demands strong communication, a proven record in digital channels, and the ability to lead a

Qualifications

• Proven history in a senior marketing role carrying both strategic and operational responsibilities
• Strong grasp of digital marketing channels including email, social media, paid ads, SEO, and content marketing
• Demonstrated proficiency with AI tools for marketing workflows (e.g., ChatGPT, Jasper, Midjourney, AI-driven analytics, automation platforms)
• Excellent project management and organizational skills with the capacity to keep several initiatives running at once
• Strong analytical mindset with a history of reading marketing data and KPIs
• Dependable, precise, and able to work under your own steam with little supervision
• Exceptional communication skills — both written and verbal

Responsibilities

• Develop and roll out comprehensive marketing strategies aligned with business goals
• Oversee daily marketing operations to ensure campaigns land on time and within scope
• Steer marketing workflows, leveraging automation and AI for efficiency
• Manage marketing calendars, timelines, and performance dashboards
• Coordinate across teams to align initiatives with broader business objectives
• Utilize AI-powered tools to streamline content creation, data analysis, reporting, and optimization
• Produce or supervise visual content, graphics and video assets as needed
• Interpret campaign data and translate insights into actionable recommendations
• Maintain brand consistency across all channels and touchpoints
• Identify emerging marketing trends, technologies, and platforms to stay competitive

Skills

Senior marketing leadership

Strategic marketing

Campaign management

Operational efficiency

AI tools

Project management

Data analysis

Brand communication

Self-motivated

Communication skills

Tools

ChatGPT

Jasper

Midjourney

AI analytics tools

Job description

Job Summary:
We're pleased to be taking on an experienced Marketing Director-level professional who pairs strategic marketing leadership with hands‑on operational execution. The right person is a strong communicator with a proven history across marketing strategy, campaign management, and operational efficiency — along with fluency in modern AI tools that streamline workflows and push output as far as it will go.

Key Responsibilities:

• Work up and roll out comprehensive marketing strategies matched to business goals and growth targets

• Oversee daily marketing operations, seeing that campaigns land on time and within scope

• Steer and tune marketing workflows, picking out where automation and AI tools can lift efficiency

• Work up and hold marketing calendars, project timelines, and performance dashboards

• Coordinate across teams and stakeholders so marketing initiatives sit with wider business objectives

• Lean on AI-powered tools to streamline content creation, data analysis, reporting, and campaign optimization

• Turn out or oversee visual content, graphics and video assets included, as required

• Read campaign performance data and turn insights into actionable recommendations

• Hold brand consistency across every marketing channel and touchpoint

• Pick out emerging marketing trends, technologies, and platforms that keep the business competitive

Mandatory Skills:

• Proven history in a senior marketing role carrying both strategic and operational responsibilities

• Strong grasp of digital marketing channels including email, social media, paid ads, SEO, and content marketing

• Demonstrated proficiency with AI tools for marketing workflows (e.g., ChatGPT, Jasper, Midjourney, AI-driven analytics, automation platforms)

• Excellent project management and organizational skills with the capacity to keep several initiatives running at once

• Strong analytical mindset with a history of reading marketing data and KPIs

• Dependable, precise, and able to work under your own steam with little supervision

• Exceptional communication skills — both written and verbal

Preferred Skills:

• Graphic design history using tools such as Canva, Adobe Photoshop, Illustrator, or Figma

• Video editing history using tools such as CapCut, Adobe Premiere Pro, DaVinci Resolve, or similar

• Practical history with marketing automation platforms (e.g., HubSpot, ActiveCampaign, Mailchimp, GoHighLevel)

• Familiarity with CRM systems and lead management workflows

• History building or steering a small marketing team or coordinating with freelancers

• Footing in content strategy and brand development

Why Join Us:

This is a chance to take hold of a company's entire marketing function, bringing strategic vision and operational discipline alike to the role. You'll have the freedom to put modern tools and processes in place, set the brand's direction, and watch your work land directly. If you come alive in a role where no two days look the same and enjoy pairing big-picture thinking with hands‑on execution, this is the right fit.