Head of Demand Gen & Revenue Growth

Advantage HQ; Manila; Remote; PHP 3,141,000 - 10,050,000; Full time

Benefits offered by this job

Fully remote

Job summary

Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands. As Director of Demand Generation, you will design and own the B2B demand‑gen system, define priority segments and buyer profiles, determine channels, and set targets for qualified meetings, opportunities, pipeline, and revenue.

You will turn the CRM into a revenue engine, lead segmentation, reactivation, and nurturing of existing data, and improve inbound quality and conversion.

Qualifications

• Experience in B2B demand generation and revenue marketing.
• Ability to connect CRM, lifecycle marketing, paid acquisition, content, and ABM.
• Proven track record leading demand-gen for complex, high-value services or software.

Responsibilities

• Build the demand generation strategy and define segments, buyers, channels, and targets.
• Turn the CRM into a revenue engine with segmentation, reactivation, and nurturing.
• Improve inbound quality, landing pages, lead routing, and nurture programs.
• Create and distribute content, case studies, and sales materials to drive revenue.
• Align marketing with setters and sales and establish a feedback loop for continuous improvement.

Skills

B2B marketing

Demand generation

Revenue marketing

Growth marketing

CRM

Lifecycle marketing

Marketing automation

Content marketing

ABM

Sales alignment

Tools

CRM systems

Marketing automation

Sales tools

Job description

Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands. As Director of Demand Generation, you will design and own the B2B demand‑gen system, define priority segments and buyer profiles, determine channels, and set targets for qualified meetings, opportunities, pipeline, and revenue.

You will turn the CRM into a revenue engine, lead segmentation, reactivation, and nurturing of existing data, and improve inbound quality and conversion.