Growth, Product & Marketing Leader

Goodwall; Philippines; Hybrid; PHP 9,572,000 - 14,678,000; Full time

Benefits offered by this job

Equity stake

Direct collaboration with founders

Global scope

Job summary

Goodwall is seeking a senior leader to own Product, Growth and Marketing, shaping the member journey and building a high-impact team. You will work directly with the Co-Founder and partner with Engineering to drive activation, retention and referrals through onboarding, personalization and social features.

You will align product and growth, craft sharp copy, and run experiments from idea to measurement. This global role offers real ownership and a mission to empower millions of young people.

Qualifications

• Experience scaling digital products used by millions.
• Shipped growth experiments that boosted retention and referrals.
• Strong copywriting and product design sensitivity.
• Proven ability to lead cross-functional teams.
• Gen Z platform experience or familiarity with social/apps.

Responsibilities

• Own the product roadmap and growth experiments to improve activation and retention.
• Lead and grow a team including PMs and growth marketers.
• Collaborate with engineering and data science to translate insights into launches.
• Drive user acquisition through organic and paid strategies.
• Ensure high-quality user experience across notifications, flows and ad copy.

Skills

Product growth

Team leadership

A/B testing

Gen Z fluency

Copywriting & design sense

Data-driven decisions

Tools

Amplitude

Mixpanel

SQL

Job description

Goodwall is seeking a senior leader to own Product, Growth and Marketing, shaping the member journey and building a high-impact team. You will work directly with the Co-Founder and partner with Engineering to drive activation, retention and referrals through onboarding, personalization and social features.

You will align product and growth, craft sharp copy, and run experiments from idea to measurement. This global role offers real ownership and a mission to empower millions of young people.