Growth Marketing Manager

Lhoopa; Mandaluyong; Sur place; PHP 900 000 - 1 800 000; Plein temps

Résumé du poste

Lhoopa, Inc. is seeking a Growth Marketing Manager (Internal Title is Senior Engagement & Retention Manager) to own how a growing, distributed community engages with a technology-enabled platform over time. This is not a CRM-only role.

You’ll look at the entire engagement journey—from first activity to repeat behaviour, loyalty, reactivation and long-term retention—and decide what needs to change. If you like growth problems that exist both inside the app and in the real world, this one is worth

Qualifications

• 6–9+ years in growth, lifecycle, engagement, retention, marketplace ops, CRM or community strategy, especially in app-based platforms.

Responsabilités

• Engagement and retention strategy across priority audiences
• Lifecycle journeys, segmentation and behavioural interventions
• Activation, repeat activity, loyalty, reactivation and churn initiatives
• Online and offline engagement programmes
• Experimentation, measurement and programme ROI
• Cross-functional work with Product, Data, Operations, Marketing and field teams

Connaissances

Growth marketing

Lifecycle management

Engagement

Retention

CRM

Community strategy

Description du poste

Getting people to sign up is one challenge.

Getting them to participate, succeed and keep coming back is another.

We’re looking for a Growth Marketing Manager (Internal Title is Senior Engagement & Retention Manager) to own how a growing, distributed community engages with a technology-enabled platform over time.

This is not a CRM-only role.

You’ll look at the entire engagement journey — from first activity to repeat behaviour, loyalty, reactivation and long-term retention — and decide what needs to change.

That might mean improving a product journey. Designing a better incentive. Creating an education programme. Segmenting users differently. Testing a field activation. Or working with Operations to solve something that no email campaign can fix.

What you’ll own

• Engagement and retention strategy across priority audiences


• Lifecycle journeys, segmentation and behavioural interventions


• Activation, repeat activity, loyalty, reactivation and churn initiatives


• Online and offline engagement programmes


• Experimentation, measurement and programme ROI


• Cross-functional work with Product, Data, Operations, Marketing and field teams

You could be a strong fit if…

You’ve spent roughly 6–9+ years in growth, lifecycle, engagement, retention, marketplace operations, CRM or community strategy — particularly in an app-based platform, fintech, mobility, delivery, marketplace or similarly distributed business.

Experience working with communities such as drivers, riders, merchants, sellers, agents, brokers or contractors would be particularly relevant.

We’re building something with a very tangible outcome: helping make homeownership possible for more people in the Philippines.

If you like growth problems that exist both inside the app and in the real world, this one is worth a conversation.