Growth-Focused Digital Marketing Leader

Maxicare Healthcare Corporation; Makati; On-site; PHP 1,200,000 - 2,400,000; Full time

Job summary

Maxicare Healthcare Corporation seeks a Digital Marketing Manager to lead the end-to-end digital marketing function, aligning strategy with business goals and optimizing all digital touchpoints. You will drive paid and organic campaigns, oversee agency partnerships, and mentor the marketing team to deliver measurable ROI.

The role focuses on healthcare and HMO audiences, requiring strong leadership, analytics, and cross-functional collaboration to elevate the brand online.

Qualifications

• At least 5-7 years in digital marketing with 2+ years in a leadership role.

Responsibilities

• Lead digital marketing strategy aligned with business goals.
• Oversee end-to-end paid and organic campaigns across platforms.
• Manage agencies, vendors, and budgets for optimal ROI.
• Set KPIs, analyze performance, and report insights to stakeholders.
• Mentor and develop the digital marketing team and collaborate cross-functionally.

Skills

Leadership

Strategic thinking

Channel expertise

Analytical skills

Agency management

Communication

Project management

Brand stewardship

Education

Bachelor’s degree in Marketing/Business/Communications

Digital marketing certifications (Google, Meta, HubSpot)

Tools

Google Analytics

Meta Business Suite

Google Ads

Social media tools

Job description

Maxicare Healthcare Corporation seeks a Digital Marketing Manager to lead the end-to-end digital marketing function, aligning strategy with business goals and optimizing all digital touchpoints. You will drive paid and organic campaigns, oversee agency partnerships, and mentor the marketing team to deliver measurable ROI.

The role focuses on healthcare and HMO audiences, requiring strong leadership, analytics, and cross-functional collaboration to elevate the brand online.