Facebook Ads Specialist

vamasters, Inc.; Mabalacat; On-site; PHP 223,000 - 446,000; Full time

Job summary

vamasters, Inc. in the Philippines seeks a skilled Facebook Marketing Specialist to build our Facebook presence and generate qualified investor and property leads through paid advertising. You will create a brand-new Facebook page and run performance-driven campaigns targeting real estate investors, balancing creative and strategic work.

You will manage branding, content calendars, and plan ads in Meta Ads Manager, with potential expansion to LinkedIn advertising as we grow.

Qualifications

• Solid experience managing Facebook business pages and running Meta ad campaigns.
• Strong understanding of audience targeting and campaign optimization.
• Experience converting raw video/content into social posts.
• Able to handle basic branding tasks (logos, cover images).
• Self-reliant, accurate, and consistent in output.
• Strong communication skills.

Responsibilities

• Build and optimize a professional Facebook business page with branding.
• Develop a content calendar and cohesive visual style.
• Convert video/content into publish-ready posts.
• Plan, create, and launch Meta/Facebook ad campaigns targeting investors.
• Manage ad budgets, audiences, and bidding for lead quality.
• Monitor performance and refine creatives based on results.
• Maintain consistent messaging across content.
• Potentially expand advertising to LinkedIn in the future.

Skills

Facebook page mgmt

Meta Ads Manager

Audience targeting

Content creation

Branding basics

Communication skills

Tools

Facebook Ads tools

Job description

Job Summary:
We'd like to hire a skilled Facebook Marketing Specialist to establish our brand presence on Facebook and generate qualified investor and property leads through paid advertising. You'll build our Facebook business page from scratch and run performance-driven ad campaigns targeting real estate investors. It's an ideal role for someone who understands both the creative and strategic sides of Facebook marketing.

Key Responsibilities:

• Build and optimize a professional Facebook business page, including branding elements such as logo placement, cover imagery, and page details

• Shape and maintain a cohesive visual style and content calendar for the page

• Convert raw video and content from the company into publish-ready Facebook posts

• Plan, create, and launch Meta/Facebook ad campaigns targeting investors and property leads

• Oversee ad budgets, audience targeting, and bidding to maximize lead quality and volume

• Watch campaign and page performance and refine creative and targeting based on results

• Keep branding and messaging uniform across all published content

• Help with a potential future expansion of advertising onto LinkedIn

Mandatory Skills:

• Solid experience managing Facebook business pages and running Meta/Facebook ad campaigns

• Firm grasp of Meta Ads Manager, audience targeting, and campaign optimization

• Background converting raw video/content into social-ready posts

• At ease with basic branding and design tasks (logo placement, cover graphics, visual consistency)

• Self-reliant, accurate, and consistent in your work

• Strong communication skills

Preferred Skills:

• Background in real estate, real estate investing, or property marketing

• Knowledge of LinkedIn advertising

• Video editing skills for repurposing raw footage

• Experience running lead generation campaigns targeting investors

• Ability to run several projects in parallel

Why Join Us:
This is an opportunity to take charge of a brand's social presence from day one and watch your work translate directly into lead generation results. You'll have flexibility, creative input, and space to grow the role as our advertising moves onto new platforms.