E-Commerce Manager - 3 yrs experience - San Miguel Ave., Pasig

Hammerjack Pty Ltd; San Miguel; On-site; PHP 800,000 - 1,200,000; Full time

Job summary

Hammerjack Pty Ltd is seeking an experienced E-commerce Marketing Manager in the Philippines to lead website and marketplace operations. You will drive SEO, content, and UX improvements while managing ads across Google, Facebook, and display networks to boost traffic and conversions.

You will also mentor a cross-functional team, coordinate campaigns for holidays and launches, and optimize inventory and fulfillment processes to maximize profitability in a fast-paced environment.

Qualifications

• Bachelor's degree in Marketing, Business Administration, E-Commerce, Information Technology, or a related field.
• Certifications (Digital Marketing, Google Ads, Facebook Blueprint, SEO) are a strong advantage.
• 3–5 years of experience in e-commerce management, digital marketing, or related field.
• Proven track record managing websites, online marketplaces, and digital media campaigns.
• Experience leading and mentoring cross-functional e-commerce teams.
• Strong leadership and team management skills supervising marketing and support staff.
• Strategic thinker with analytical and problem-solving skills.
• Ability to handle multiple projects and deadlines in a fast-paced e-commerce environment.

Responsibilities

• Oversee the development, maintenance, and continuous improvement of the e-commerce website.
• Implement and optimize SEO strategies to improve organic rankings and drive traffic; manage content updates.
• Enhance site usability with UX/UI best practices for a seamless shopping experience.
• Use analytics tools to monitor performance and generate insights for decisions.
• Oversee presence on Zalora, Lazada, Shopee, TikTok Shop, and future marketplaces.
• Maintain optimized product listings for search and conversion; manage vendor relationships.
• Develop and manage media plans, PPC and display ads; optimize CPAS for ROI.
• Lead and mentor a team of e-commerce specialists and marketers.
• Plan and execute promotional campaigns to drive sales and awareness.
• Coordinate order fulfillment with logistics; ensure customer satisfaction.
• Forecast inventory using sales data and market trends; report status regularly.

Skills

E-commerce management

Digital marketing

Campaign planning

Analytics

Leadership

Team mentoring

Cross-functional collaboration

Project management

Education

Bachelor's degree in Marketing, Business Administration, E-Commerce, Information Technology, or a related field

Tools

Shopee

Lazada

Zalora

TikTok Shop

Google Ads

Facebook Blueprint

SEO tools

Job description

Requirements

• Bachelor's degree in Marketing, Business Administration, E-Commerce, Information Technology, or a related field.
• Additional certifications (e.g., Digital Marketing, Google Ads, Facebook Blueprint, SEO specialization) are a strong advantage.
• Minimum of 3–5 years of experience in e-commerce management, digital marketing, or a similar field.
• Proven track record of managing websites, online marketplaces (Shopee, Lazada, Zalora, TikTok Shop), and digital media campaigns.
• Experience in leading and mentoring cross-functional e-commerce teams.
• Strong leadership and team management skills, with experience in supervising marketing and support staff.
• Strategic thinker with strong analytical and problem-solving skills.
• Ability to handle multiple projects and deadlines in a fast-paced e-commerce environment.

Responsibilities

• Website Marketing and Management:

  Oversee the development, maintenance, and continuous improvement of the company's e-commerce website.

  Implement and optimize SEO strategies to improve organic search rankings and drive traffic. Manage content updates to ensure relevance and engagement.

  Enhance site usability and ensure a seamless shopping experience by implementing best practices in UX/UI design.

  Utilize web analytics tools to monitor site performance, user behavior, and key metrics. Generate reports and insights to inform decision-making.

• Marketplace Management:

  Oversee the presence and performance on various online marketplaces like Zalora, Lazada, Shopee, Tiktok, and future emerging marketplaces the company ventures into.

  Ensure product listings are optimized for search and conversion, including titles, descriptions, images, and pricing.

  Maintain relationships with marketplace vendors, ensuring compliance with their guidelines and leveraging promotional opportunities.

• Media Planning and CPAS Optimization:

  Develop and execute media plans to support e-commerce sales objectives, including digital advertising, PPC, and display ads marketing.

  Optimize Meta ads & CPAS to ensure cost-effective customer acquisition. Analyze data to improve ad spend efficiency and ROI.

  Plan and execute digital advertising campaigns across various platforms, including Google Ads, Facebook Ads, and display networks.

  Continuously monitor media performance, making adjustments as needed to optimize results.

• Team Management:

  Lead, analyze and strategize and mentor a team of e-commerce specialists, digital marketers, and support staff. Provide guidance, training, and performance evaluations.

  Work closely with other departments (e.g., marketing, IT, customer service) to align e-commerce activities with overall business goals.

  Manage the allocation of resources within the e-commerce team to ensure efficient operation and project completion.

• Campaign Planning and Execution:

  Plan, develop, and execute (with marketing & MPCD) promotional campaigns to drive sales and increase brand awareness.

  Coordinate special campaigns around holidays, product launches, and other significant events.

  Oversee the creation and deployment of email marketing campaigns to engage and convert customers.

  Analyze campaign performance and generate reports to identify successes and areas for improvement.

• Fulfillment Coordination:

  Coordinate the order processing system to ensure timely and accurate fulfillment.

  Work with logistics and warehouse teams to manage inventory flow and resolve any fulfillment issues.

  Ensure a high level of customer satisfaction by addressing issues related to order fulfillment and delivery.

• Inventory Analysis:

  Monitor stock levels and coordinate with the procurement team to maintain optimal inventory.

  Utilize sales data and market trends to forecast demand and plan inventory accordingly.

  Generate regular reports on inventory status, identifying slow-moving items and recommending strategies to optimize stock levels.