Digital Marketing Specialist

Globaltize; Philippines; On-site; PHP 600,000 - 900,000; Full time

Job summary

Globaltize, a growing luxury brand serving B2B and D2C customers, seeks a Growth Marketing Specialist in the Philippines to drive customer acquisition through paid media and email marketing.

This hands-on role requires you to execute, analyze, and optimize campaigns independently while helping scale the brand’s digital growth.

You’ll manage campaigns across digital channels, test messaging, and leverage AI tools like Claude to accelerate content and performance.

Qualifications

• Strong experience with email marketing strategy and execution.
• Experience marketing luxury, premium, or high-end brands.
• Understanding of B2B and D2C customer acquisition.
• Strong knowledge of conversion optimization and marketing analytics.
• Excellent self-management and ability to solve problems independently.

Responsibilities

• Manage and optimize paid ads across digital channels.
• Develop and execute email marketing and audience campaigns.
• Analyze performance to boost acquisition and conversions.
• Test audiences, messaging, and strategies to improve results.
• Leverage AI tools like Claude to support content and campaigns.

Skills

Email marketing

Conversion optimization

Marketing analytics

Self-management

Tools

Claude AI

CapCut

Job description

Our client, a growing luxury brand serving B2B and D2C customers, is looking for a Growth Marketing Specialist to drive customer acquisition through paid media and email marketing.

This is a hands-on role for someone who can execute, analyze, and optimize campaigns independently while helping scale the brand’s digital growth strategy.

Key Responsibilities

• Manage and optimize paid advertising campaigns across key digital channels.
• Develop and execute email marketing and audience engagement campaigns.
• Analyze campaign performance and identify opportunities to improve acquisition and conversion.
• Test audiences, messaging, and strategies to improve marketing performance.
• Use AI tools such as Claude to support content development and campaign execution.

Success in this Role

Drive measurable customer acquisition growth through strong paid media execution, email strategy, and continuous optimization.

Requirements

• Strong experience with email marketing strategy and execution.
• Experience marketing luxury, premium, or high-end brands.
• Understanding of B2B and D2C customer acquisition.
• Strong knowledge of conversion optimization and marketing analytics.
• Excellent self-management and ability to solve problems independently.

What We're Looking For

A hands-on, analytical marketer who takes ownership, moves quickly, and is comfortable turning performance data into action.

Nice to Have

• Experience creating content for Instagram and LinkedIn.
• Video editing skills using CapCut or similar tools.
• Familiarity with Claude, Higgsfield, or other AI marketing tools.
• LATAM-based for convenient time zone alignment.

Why Join

Take ownership of growth for a premium brand where your campaigns and ideas will directly impact customer acquisition and expansion.