Digital Marketing Specialist

Synlink Recruitment Outsourcing Co. Inc.; Metro Manila; On-site; PHP 223,000 - 357,000; Full time

Job summary

Synlink Recruitment Outsourcing Co. Inc. is seeking a full-time Social Media Coordinator in Metro Manila to plan and execute content across platforms, create visuals and copy, and manage social channels. You will schedule posts, track engagement, and support brand campaigns with newsletters and paid ads.

The role collaborates with internal teams and vendors to deliver shoots and events, while continuously proposing ideas to grow brand visibility and digital growth.

Responsibilities

• Develop and implement monthly content calendars aligned with brand campaigns and events.
• Create and edit engaging visual and written content for social media (FB, IG, TikTok, YouTube Shorts).
• Schedule daily posts, monitor engagement, and manage online profiles and highlights.
• Design and send bi-weekly email newsletters to support promotions and campaigns.
• Plan and execute paid ads on Facebook and Instagram; monitor and optimize performance.
• Track key metrics (reach, engagement, CTR, open rates) and prepare performance reports.
• Collaborate with internal teams and vendors for shoots, events, and marketing initiatives.
• Suggest creative ideas to strengthen brand visibility and digital growth.

Skills

Content creation

Social media management

Email newsletters

Paid ads

Analytics

Job description

• Develop and implement monthly content calendars aligned with brand campaigns and events.
• Create and edit engaging visual and written content for social media (FB, IG, TikTok, YouTube Shorts).
• Schedule daily posts, monitor engagement, and manage online profiles and highlights.
• Design and send bi-weekly email newsletters to support promotions and campaigns.
• Plan and execute paid ads on Facebook and Instagram; monitor and optimize performance.
• Track key metrics (reach, engagement, CTR, open rates) and prepare performance reports.
• Collaborate with internal teams and vendors for shoots, events, and marketing initiatives.
• Suggest creative ideas to strengthen brand visibility and digital growth.