Marketing Operations Virtual Assistant

VA Masters; Basilan; On-site; PHP 1,200,000 - 2,000,000; Full time

Job summary

VA Masters is seeking an experienced Marketing Director to lead and execute comprehensive marketing strategies. The role combines strategic vision with hands-on execution, emphasizing AI-enabled workflow improvements, data-driven decision making, and brand consistency across channels.

The ideal candidate will manage multiple initiatives, coordinate with stakeholders, and drive campaigns from concept to completion while maintaining high standards of creativity and operational efficiency.

Qualifications

• Senior marketing leader with both strategic and operational responsibilities.
• Expertise across email, social, paid ads, SEO, and content marketing.
• Proficient with AI tools for marketing workflows and analytics.
• Strong project management and ability to coordinate multiple initiatives.

Responsibilities

• Develop and roll out marketing strategies aligned with business goals.
• Oversee daily marketing operations and ensure campaigns meet scope and timelines.
• Leverage AI tools to automate workflows and optimize campaigns.
• Maintain brand consistency across channels and measure performance.

Skills

Senior marketing leadership

Digital marketing channels

AI marketing tools

Project management

Analytics

Communication skills

Autonomous work

Tools

Canva

Adobe Photoshop

Illustrator

Figma

CapCut

Adobe Premiere Pro

DaVinci Resolve

HubSpot

ActiveCampaign

Mailchimp

GoHighLevel

Job description

Job Summary:

We're keen to bring on an experienced Marketing Director-level professional who pairs strategic marketing leadership with hands‑on operational execution. The right person is a strong communicator with a proven record in marketing strategy, campaign management, and operational efficiency — plus fluency in modern AI tools that streamline workflows and stretch output as far as it will go.

Key Responsibilities:

• Build and roll out comprehensive marketing strategies matched to business goals and growth targets
• Oversee daily marketing operations, seeing that campaigns arrive on time and within scope
• Run and tune marketing workflows, spotting where automation and AI tools can lift efficiency
• Set up and hold marketing calendars, project timelines, and performance dashboards
• Coordinate across teams and stakeholders so marketing initiatives sit with wider business objectives
• Draw on AI-powered tools to streamline content creation, data analysis, reporting, and campaign optimization
• Turn out or oversee visual content, graphics and video assets included, as required
• Read campaign performance data and convert insights into actionable recommendations
• Hold brand consistency across every marketing channel and touchpoint
• Spot emerging marketing trends, technologies, and platforms that keep the business competitive

Mandatory Skills:

• Proven record in a senior marketing role carrying both strategic and operational responsibilities
• Strong grasp of digital marketing channels including email, social media, paid ads, SEO, and content marketing
• Demonstrated proficiency with AI tools for marketing workflows (e.g., ChatGPT, Jasper, Midjourney, AI-driven analytics, automation platforms)
• Excellent project management and organizational skills with the capacity to keep several initiatives moving at once
• Strong analytical mindset with a record of reading marketing data and KPIs
• Dependable, precise, and comfortable working with little supervision
• Exceptional communication skills — both written and verbal

Preferred Skills:

• Graphic design work using tools such as Canva, Adobe Photoshop, Illustrator, or Figma
• Video editing work using tools such as CapCut, Adobe Premiere Pro, DaVinci Resolve, or similar
• Practical work with marketing automation platforms (e.g., HubSpot, ActiveCampaign, Mailchimp, GoHighLevel)
• Familiarity with CRM systems and lead management workflows
• Record of building or running a small marketing team or coordinating with freelancers
• Grounding in content strategy and brand development

Why Join Us:

This is a chance to carry a company's entire marketing function, bringing strategic vision and operational discipline alike to the role. You'll have the freedom to put modern tools and processes in place, set the brand's direction, and watch your work land directly. If you do your best work where no two days look the same and enjoy pairing big‑picture thinking with hands‑on execution, this is the right fit.