Digital Marketing Account Specialist

Ubiquity Media; Manila; On-site; PHP 420,000 - 640,000; Full time

Job summary

Ubiquity Media is seeking a Digital Marketing Account Specialist to manage and support digital marketing activities across multiple clients, campaigns, and channels. You will coordinate strategy, campaign execution, content, social media, advertising, analytics, and client communication.

The ideal candidate is organized, proactive, data-driven, and comfortable managing multiple priorities while maintaining strong attention to detail.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, Advertising, or related field preferred.
• 1–3 years of experience in digital marketing, account management, agency, or related role.
• Working knowledge of major digital marketing channels and platforms.
• Familiarity with Meta Ads Manager, Google Ads, Google Analytics/GA4, Google Search Console, and social media platforms.
• Basic understanding of SEO, content marketing, paid advertising, email marketing, and conversion optimization.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Strong organizational and project-management abilities.
• Ability to manage multiple accounts, campaigns, and deadlines simultaneously.
• Comfortable working independently while collaborating with cross-functional teams.
• Strong attention to detail and willingness to learn new tools and platforms.

Responsibilities

• Manage day-to-day digital marketing activities for assigned client accounts.
• Develop and execute digital marketing strategies aligned with client goals and target audiences.
• Coordinate campaigns across channels such as Facebook/Instagram, Google Ads, TikTok, LinkedIn, email marketing, SEO, and other relevant platforms.
• Assist with campaign planning, implementation, optimization, and reporting.
• Manage and maintain social media content calendars and coordinate content production.
• Work with designers, copywriters, video editors, and other internal teams to ensure timely delivery of marketing assets.
• Monitor campaign performance and identify opportunities for optimization.
• Analyze key metrics such as traffic, engagement, leads, conversions, cost per acquisition, and return on ad spend.
• Prepare regular client reports and present key insights, results, and recommendations.
• Conduct market, competitor, audience, and keyword research as needed.
• Assist with website, landing page, SEO, email, and lead-generation initiatives.
• Ensure campaigns and deliverables are completed accurately and within agreed timelines.
• Communicate with clients regarding campaign updates, requirements, feedback, and next steps.
• Maintain organized records of campaign assets, reports, schedules, and client requirements.
• Stay updated on digital marketing trends, platform changes, tools, and best practices.

Skills

Digital marketing

Account management

Campaign coordination

Analytics

Communication

Education

Bachelor's degree in Marketing or related field

Tools

Meta Ads Manager

Google Ads

Google Analytics/GA4

Looker Studio

Canva

UTM tracking

Job description

We are looking for a Digital Marketing Account Specialist / Generalist who can manage and support digital marketing activities across multiple clients, campaigns, and channels. This role is ideal for a versatile digital marketer who understands the full marketing funnel and can coordinate strategy, campaign execution, content, social media, advertising, analytics, and client communication.

The ideal candidate is organized, proactive, data-driven, and comfortable managing multiple priorities while maintaining strong attention to detail.

• Manage day-to-day digital marketing activities for assigned client accounts.
• Develop and execute digital marketing strategies aligned with client goals and target audiences.
• Coordinate campaigns across channels such as Facebook/Instagram, Google Ads, TikTok, LinkedIn, email marketing, SEO, and other relevant platforms.
• Assist with campaign planning, implementation, optimization, and reporting.
• Manage and maintain social media content calendars and coordinate content production.
• Work with designers, copywriters, video editors, and other internal teams to ensure timely delivery of marketing assets.
• Monitor campaign performance and identify opportunities for optimization.
• Analyze key metrics such as traffic, engagement, leads, conversions, cost per acquisition, and return on ad spend.
• Prepare regular client reports and present key insights, results, and recommendations.
• Conduct market, competitor, audience, and keyword research as needed.
• Assist with website, landing page, SEO, email, and lead-generation initiatives.
• Ensure campaigns and deliverables are completed accurately and within agreed timelines.
• Communicate with clients regarding campaign updates, requirements, feedback, and next steps.
• Maintain organized records of campaign assets, reports, schedules, and client requirements.
• Stay updated on digital marketing trends, platform changes, tools, and best practices.

REQUIRED QUALIFICATIONS:

• Bachelor's degree in Marketing, Communications, Business, Advertising, or a related field is preferred.
• 1–3 years of experience in digital marketing, account management, agency, or a related role.
• Working knowledge of major digital marketing channels and platforms.
• Familiarity with Meta Ads Manager, Google Ads, Google Analytics/GA4, Google Search Console, and social media platforms.
• Basic understanding of SEO, content marketing, paid advertising, email marketing, and conversion optimization.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Strong organizational and project-management abilities.
• Ability to manage multiple accounts, campaigns, and deadlines simultaneously.
• Comfortable working independently while collaborating with cross-functional teams.
• Strong attention to detail and willingness to learn new tools and platforms.

PREFFERED SKILLS

• Experience working in a digital marketing agency.
• Experience managing multiple client accounts.
• Knowledge of CRM, email marketing, or marketing automation platforms.
• Experience with reporting and dashboard tools such as Looker Studio.
• Basic knowledge of Canva or other creative tools.
• Understanding of conversion tracking, pixels, UTM parameters, and campaign attribution.
• Experience with lead-generation campaigns and e-commerce marketing.
• Relevant certifications in Google Ads, Google Analytics, Meta, HubSpot, or other digital marketing platforms.

If you're passionate about cars, this role will be both enjoyable and fulfilling for you.