Cross-Border Seller Growth & Onboarding Lead

Shopee; Philippines; On-site; PHP 600,000 - 900,000; Full time

Job summary

Shopee is seeking a Seller Acquisition professional in the Philippines to lead the strategy for acquiring new sellers, plan and execute cohorts, and leverage existing top-seller networks to onboard high-potential partners. The role includes advising on category fit, pricing, and product mix to drive sustainable growth.

Responsibilities cover end-to-end incubation, targeted marketing initiatives, campaign planning, channel optimization, and proactive performance monitoring to mitigate risks and

Qualifications

• 5+ years in e-commerce, marketplace operations, or seller/account management.
• Proven track record in seller acquisition, onboarding, or merchant growth with measurable impact.
• Strong analytical skills turn data into actionable growth strategies.
• Experience designing and delivering training programs or educational content at scale.
• Strong communication and stakeholder management with sellers and cross-functional teams.
• Works independently, manages multiple priorities and drives projects end-to-end.

Responsibilities

• Lead the acquisition strategy for new sellers, defining target segments and sourcing channels.
• Independently plan and execute acquisition strategies for new seller cohorts across outreach channels.
• Leverage network of top sellers to onboard high-potential sellers.
• Advise sellers on category, brand, product mix and pricing strategies.

Skills

E-commerce

Marketplace operations

Seller acquisition

Onboarding

Growth strategy

Training design

Analytics

Stakeholder management

Communication

Project management

Job description

Shopee is seeking a Seller Acquisition professional in the Philippines to lead the strategy for acquiring new sellers, plan and execute cohorts, and leverage existing top-seller networks to onboard high-potential partners. The role includes advising on category fit, pricing, and product mix to drive sustainable growth.

Responsibilities cover end-to-end incubation, targeted marketing initiatives, campaign planning, channel optimization, and proactive performance monitoring to mitigate risks and