Content Strategist for Ads & Organic Growth

JLT Customs Brokerage; Manila; On-site; PHP 335,000 - 603,000; Full time

Job summary

JLT Customs Brokerage is seeking a Content Specialist to develop engaging content for paid campaigns and organic channels. You will ensure brand consistency across blogs, social media, emails, and advertising, while collaborating with the Sales and Marketing teams.

The role emphasizes strong writing, SEO awareness, and the ability to manage multiple content projects with strict deadlines.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Advertising, or related field.
• Experience in content writing, copywriting, digital marketing, or social media management is advantageous.
• Excellent written communication, editing, and proofreading skills.
• Knowledge of social media, content marketing, and email marketing.
• Familiarity with SEO, keyword research, and blog optimization.
• Ability to write compelling copy for paid ads and organic content.
• Experience with email outreach tools such as Lusha is an advantage.
• Strong organizational skills and ability to manage multiple projects and deadlines.
• Creative, detail-oriented, and able to collaborate with designers and team members.

Responsibilities

• Develop and manage content calendars for social media, blogs, email, and campaigns.
• Write engaging blog articles, social captions, ad copy, emails, and case studies.
• Create outbound emails using Lusha in coordination with Sales.
• Prepare creative briefs with content requirements, specs, and deadlines.
• Write SEO-friendly blog articles based on keyword research.
• Publish and manage organic social content and monitor performance.
• Ensure consistent brand voice across channels.
• Collaborate with marketing to align content with campaigns.
• Review content data and suggest improvements.

Skills

Strong writing skills

Content strategy

SEO knowledge

Copywriting

Social media management

Editing and proofreading

Project management

Team collaboration

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

Lusha

Job description

JLT Customs Brokerage is seeking a Content Specialist to develop engaging content for paid campaigns and organic channels. You will ensure brand consistency across blogs, social media, emails, and advertising, while collaborating with the Sales and Marketing teams.

The role emphasizes strong writing, SEO awareness, and the ability to manage multiple content projects with strict deadlines.