Content Strategist: Campaign Storytelling & Strategy

Q2 HR Solutions; Metro Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Q2 HR Solutions is seeking a Content Strategist who blends storytelling with strategic planning to craft campaigns that resonate with audiences across channels. You will turn consumer insights and business goals into compelling narratives and content strategies that boost brand awareness and engagement.

You'll collaborate with Marketing, Creative, Brand, and Operations teams to deliver integrated campaigns, maintain brand voice, and ensure high-quality outputs.

Qualifications

• Bachelor's degree in Marketing, Communications, Advertising, Journalism, Multimedia, or related field.

Responsibilities

• Develop and execute content strategies aligned with brand objectives, consumer insights, and marketing priorities.
• Lead the conceptualization of integrated marketing campaigns, from initial ideas through creative execution.
• Develop campaign narratives, key messages, content pillars, and communication strategies across multiple platforms.
• Translate business initiatives, promotions, and consumer insights into engaging content and creative concepts.
• Collaborate with Marketing, Brand, Creative, and Operations teams to ensure effective campaign execution.
• Facilitate creative brainstorming sessions and contribute innovative campaign ideas.
• Evaluate campaign and content performance to identify opportunities for improvement.

Skills

Strategic thinking

Brand storytelling

Cross-functional collaboration

Copywriting

Education

Bachelor's degree in Marketing, Communications, Advertising, Journalism, Multimedia, or related field

Tools

Graphic design basics

Video editing basics

Job description

Q2 HR Solutions is seeking a Content Strategist who blends storytelling with strategic planning to craft campaigns that resonate with audiences across channels. You will turn consumer insights and business goals into compelling narratives and content strategies that boost brand awareness and engagement.

You'll collaborate with Marketing, Creative, Brand, and Operations teams to deliver integrated campaigns, maintain brand voice, and ensure high-quality outputs.