Content Specialist

PlayTime Entertainment; Taguig; On-site; PHP 600,000 - 900,000; Full time

Job summary

PlayTime Entertainment is seeking a Content Specialist to plan, create, and optimize digital content across PT Gaming's social platforms, driving brand consistency and audience engagement.

You will coordinate content calendars, publish content across channels, monitor performance with data-driven insights, and collaborate with marketing, creatives, product, and external partners while mentoring junior team members.

Qualifications

• 4+ years of experience in digital marketing, social media, content creation, or gaming.
• Bachelor's degree in Marketing or related field required.
• Strong communication, analytical, planning, and organizational skills.

Responsibilities

• Plan and execute content calendars and digital campaigns.
• Create, publish, and manage content across social media platforms.
• Maintain brand consistency and audience engagement.
• Monitor campaign performance and provide data-driven recommendations.
• Collaborate with marketing, creatives, product, and external partners.
• Ensure content complies with company policies and Responsible Gaming standards.
• Support and mentor Content and Community Specialists.

Skills

Communication skills

Analytical skills

Planning skills

Organizational skills

Education

Bachelor's degree in Marketing or related field

Tools

Microsoft Office

Google Workspace

Job description

The Content Specialist is responsible for planning, creating, managing, and optimizing digital content across PT Gaming's social media platforms. This role ensures consistent branding, drives audience engagement, supports marketing campaigns, monitors content performance, and maintains compliance with company and regulatory standards. The position also collaborates closely with cross-functional teams, influencers, and community managers while providing guidance to junior team members.

Key Responsibilities:

• Plan and execute content calendars and digital campaigns.
• Create, publish, and manage content across social media platforms.
• Maintain brand consistency and audience engagement.
• Monitor campaign performance and provide data-driven recommendations.
• Collaborate with marketing, creatives, product, and external partners.
• Ensure content complies with company policies and Responsible Gaming standards.
• Support and mentor Content and Community Specialists.

Qualifications:

• Bachelor's degree in Marketing or a related field.
• At least 4 years of experience in digital marketing, social media, content creation, or gaming.
• Strong communication, analytical, planning, and organizational skills.
• Proficient in Microsoft Office and Google Workspace.
• Knowledge of social media analytics and performance metrics.