Commerce Campaign Maestro (Ad Ops)

Publicis Groupe

Makati

On-site

PHP 600,000 - 900,000

Full time

6 hours ago

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Job summary

Publicis Groupe in Manila is seeking a Commerce Specialist (Ad Operations) to manage end-to-end execution of commerce media campaigns across Shopee, Lazada, TikTok Shop, and Meta. You will ensure accurate setup, optimize for GMV, ROAS, and conversions, and collaborate with cross-functional teams to deliver high-performing campaigns.

The role requires 2–4 years in digital media operations or e-commerce advertising, with hands-on experience across multiple platforms.

Qualifications

Bachelor's degree or equivalent in Marketing, Advertising, Business, Communications, or E-commerce.
2–4 years of experience in digital media operations, performance marketing, or commerce media.
Hands-on campaign management across two or more platforms: Shopee, Lazada, TikTok Shop, or Meta Ads Manager.
Agency, e-commerce, or retail media experience is highly preferred.

Responsibilities

Build, traffic, and launch campaigns across Shopee Ads, Lazada Sponsored Solutions, TikTok GMV Max, and Meta Ads Manager.
Implement targeting, budgets, bidding, creative assets, and product catalogs per media plans.
Monitor delivery, optimize for GMV, ROAS, CTR, CPC, and conversions.
Generate daily/weekly/monthly performance reports and provide data-driven insights.
Collaborate with Commerce, Brand, Finance, and Platform Partners to ensure campaign success.