Campaign Planning Analyst, ShopeeFood

SPX PHILIPPINES INC.; Manila; On-site; PHP 300,000 - 420,000; Full time

Job summary

SPX Philippines Inc. is seeking an agile Campaign Planner to drive end-to-end planning and execution of monthly campaigns.

You will design mechanics, coordinate with the BD team and designers, secure exposure slots, and monitor performance to grow orders and brand presence. A Bachelor's in Marketing/Business/Communications is preferred, with 0–3 years of related experience and strong ownership and communication skills.

Qualifications

• 0–3 years of experience in campaign management or related field.
• Bachelor's degree in Marketing, Business, Communications, or related field.
• Strong ownership mentality and ability to independently drive projects from start to finish.
• Excellent communication skills with experience coordinating across stakeholders.
• Strong project management skills, juggling multiple campaigns and deadlines.
• Comfortable interpreting basic performance data to inform decisions.
• Detail-oriented, organized, and adaptable in a fast-paced environment.

Responsibilities

• Drive end-to-end planning and execution of monthly campaigns, managing timelines and deliverables.
• Design campaign mechanics, promo structures, voucher logic and participation rules.
• Coordinate with BD team to align plans with merchant needs and brand partnerships.
• Work with graphic designers to ensure timely, on-brand creative assets.
• Secure exposure slots and coordinate with teams to boost visibility across platform touchpoints.
• Maintain cross-functional communication across BD, marketing, creative, and operations.
• Monitor campaign sentiment and performance to protect brand and platform reputation.
• Analyze campaign data to inform planning decisions and optimize future campaigns.
• Adapt quickly to shifting priorities and keep campaigns on track.

Skills

Ownership mindset

Communication skills

Project management

Multitasking

Attention to detail

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Communications

Job description

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

About the Team:

At ShopeeFood, the campaign planner role is responsible for driving the end-to-end planning and execution of monthly campaigns, from recurring commercial campaigns (e.g., double day) to brand-specific initiatives. Working closely with the BD team, graphic designers, and cross-functional stakeholders, you'll secure exposure slots, design campaign mechanics, and manage sentiment to build campaign visibility and awareness, ultimately driving order growth.

Job Description:

• Drive the end-to-end planning and execution of monthly campaigns (e.g., double day, brand-specific campaigns), taking ownership of timelines, deliverables, and outcomes
• Design campaign mechanics such as promotion structure, voucher logic, participation rules that balance business goals with buyer appeal
• Coordinate closely with the BD team to align campaign plans with merchant needs, including designing special packages for brand partners
• Work with graphic designers to ensure creative assets are delivered on time and aligned with campaign objectives and branding guidelines
• Secure exposure slots and coordinate with relevant teams to maximize campaign visibility and awareness across platform touchpoints
• Manage cross-functional communication and alignment across BD, marketing, creative, and operations teams to ensure smooth campaign execution
• Monitor campaign sentiment and performance, proactively identifying and resolving issues to protect brand and platform reputation
• Track and interpret campaign performance data to inform planning decisions and continuously improve future campaigns
• Adapt quickly to shifting priorities and timelines, troubleshooting issues as they arise to keep campaigns on track

Requirements:

• At least 0-3 years of experience in campaign management, project management, marketing, or a related field
• Bachelor's degree in Marketing, Business, Communications, or a related field
• Strong ownership mentality with the ability to independently drive projects from start to finish
• Excellent communication skills, with experience coordinating across multiple stakeholders
• Strong project management skills, with the ability to juggle multiple campaigns and deadlines simultaneously
• Comfortable interpreting basic performance data to inform decisions
• Strong problem-solving skills and the ability to stay calm and adaptable under pressure
• Detail-oriented, organized, and comfortable working in a fast-paced, dynamic environment