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HPL GameDesign is seeking a Business Development professional to drive lead generation, outbound prospecting, and appointment setting across gaming, tech, and related sectors. You will build a qualified pipeline, perform multi-channel outreach, and present the company’s services including game development and art capabilities.
You will leverage AI tools to enhance research, messaging, and productivity, while maintaining CRM hygiene and coordinating with senior team members to convert
This is a Business Development role focused on lead generation, outbound prospecting, and appointment setting for HPL GameDesign. You will research and identify potential clients across the gaming, technology, advertising, entertainment, and related industries, build a qualified prospect pipeline, conduct outbound prospecting through multiple channels, pitch the company's services, schedule discovery meetings, manage CRM systems, and utilize AI tools to improve productivity and efficiency.
Research and identify potential clients across the gaming, technology, advertising, entertainment, and related industries
Build and maintain a healthy pipeline of qualified prospects using LinkedIn, company websites, online databases, industry directories, networking platforms, and other lead sources
Execute daily outbound prospecting through cold emails, LinkedIn outreach, cold calls, and industry networking platforms
Personalize outreach messages to improve engagement and response rates
Introduce and present HPL GameDesign's services including Game Development, Unity Development, Unreal Engine Development, 2D Art, 3D Art, Character Design, Concept Art, and Animation
Handle initial objections professionally and gather relevant information before handing qualified opportunities to senior Business Development personnel
Schedule qualified discovery meetings and sales presentations for the Business Development Manager or Vice President
Assist in initiating and implementing the company's CRM platform (HubSpot) and help develop CRM processes, workflows, and sales tracking standards
Accurately log all outreach activities, conversations, meeting notes, follow-ups, and communication history in the CRM
Utilize AI tools such as ChatGPT, Claude, Gemini, or Perplexity to improve productivity, research prospective clients, draft and personalize communications, and assist with reporting and business research
1-3 years of experience in Business Development, Sales Development, Lead Generation, Appointment Setting, or B2B Sales
Excellent written and verbal English communication skills
Strong interpersonal, presentation, and relationship-building abilities
Experience using AI tools (e.g., ChatGPT, Claude, Gemini, Perplexity) to improve research, communication, and productivity
Strong research, analytical, and organizational skills
Self-motivated, goal-oriented, and capable of working independently with minimal supervision
Ability to manage multiple priorities while consistently meeting performance targets
Familiarity with CRM platforms such as HubSpot, Salesforce, or similar systems is preferred
Experience assisting with CRM implementation or setup is an advantage
Opportunity to work with global clients in the gaming and creative industries
Career growth within a rapidly expanding Business Development team
Exposure to international projects and industry events
A collaborative, innovative, and AI-forward work environment
Ongoing learning and professional development opportunities